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Enabling the Auto Industry: A Sadara Story

Enabling the Auto Industry: A Sadara Story



Mohammad A. Alazzaz, Manager, Value Parks, Sadara Chemical Company

Mohammad A. Alazzaz, Manager, Value Parks, Sadara Chemical Company
Event - Saudi Arabia: New Auto Market Hub for the Middle East, Africa and South Asia
Presented June 26, 2013



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    Enabling the Auto Industry: A Sadara Story Enabling the Auto Industry: A Sadara Story Presentation Transcript

    • Creating Value Through Chemistry Enabling the Auto Industry: a Sadara Story June 26, 2013
    • Agenda • Overview on Sadara • Sadara Value Chain & PlasChem Park • Highlights of Sadara products supporting Auto Applications • Summary
    • October, 2011 Birth of Sadara
    • Sadara Overview • US$20 Billion investment; • First complex to crack Naphtha in GCC; • Largest chemicals complex ever constructed in a single phase: 26 world scale plants with over 3 million metric tons of capacity; • Differentiated Product Slate: 14 out of the 26 plants are new to KSA; • “Dedicated Off-Takers” through PlasChem Park; • Construction began in 3Q 2011 – First products in 2015 – Full production in 2016 Jubail industrial City II
    • Cracker Furnaces Sadara is Rising up in Jubail
    • MF Cracker Sadara is Rising up in Jubail
    • TDI Dome Sadara is Rising up in Jubail
    • PlasChem Park Specialty Films Household Products PU Systems Adhesives / Sealant Paints & Coatings Laminates Oil & Gas Chemicals Detergents Water treatment Cables Construction Material Carbon Black Furniture/Insulation Automotive fluids Auto Components ConversionPark Products Chemical Park Intermediates C4’s Pygas Pyoil Ethane Naphtha Polyols PE/ Elastomers Isocyanates Propylene Glycol Amines Glycol Ethers EO/PO Sadara PlasChem Park Opportunities Market SegmentsSadara
    • PlasChem Park Site & Layout Sadara Abu Hadriya Highway Park Chemical Park Conversion Park Reactive Chemical Industries Downstream Industries • Formulators • Plastic Converters N PlasChem SATORP
    • Enabling the Automotive Industry Glass bonding adhesives Seat foam Headliners Soft-touch surfaces Structural Foam Inserts Suspension Bumpstops Polyurethanes • Lightweight, durable, versatile • 20-25 kg PU / vehicle • First production of MDI, TDI and polyether polyols in the region
    • Enabling the Automotive Industry Interior Trim Exterior Trim Brake Fluid Truckbed lining Decorative Skins Paint Systems Elastomers • First production of olefin elastomers in the region • High toughness • Used in soft / rigid TPO formulations Glycol ethers • Range of solvency and volatility allow broad formulation opportunities
    • Potential PlasChem Investors Products Target markets Polyurethane Systems House Polyurethane Insulation Foams Polyurethane Comfort Foams Polyurethane Industrial Adhesives & Sealants Glycol Ethers Automotive Brake Fluids Polyethylene Specialty Films EVA Hot Melt Adhesives PET Thermoplastic Composites Acrylates Coatings Ethoxylates Surfactants Hydrocarbon Elastomers
    • Summary • KSA is driving downstream businesses development • Value Park initiatives are spreading in KSA • Sadara products will complement other KSA productions to serve the Auto Industry • Sadara is a game changer for the region chemical industry with positive impact on KSA GDP and job creation
    • Creating Value Through Chemistry Thank You June 26, 2013