1. By: Pete Amos

2. History
 Created 2005
 3 Pay Pal employees
 Google 2006
 Started featuring ads 2007
 Movie Rentals 2009
 4/6/2014 Remains banned in Turkey

3. Unique?
 Don’t need to sign in
 Embed links or words
 Videos work on every device
 “100 hours of video uploaded every minute”
 1 Billion plus unique visitors a month

4. Personal Business
Ways to use
 Upload videos
 Learning tools
 Entertainment
 Music, shows, movies
 Self Promotion
 Marketing
 Track Performance
 Communicate to consumer
 Instructional Videos

5. Key Performance Indicators
 Like/ Unlikes
 Comments
 Views
 Subscribers

6. Tips
 Copyright infringement page
 Browse through channels, subscribe
 Report videos that do not belong

7. Marketing Opportunities
 Ages 18-34
 Lots of international followers
 Advertising/ Promotion
 Good Publicity
 Study other advertisements

8. Go PRO

9. Future for YouTube?