Ummm Who is Kuhn’s? What did we actually do? 2 good things What we would change? The Journey How we feel now Life lessons Should we do it again?
Opened in 1853, Kuhn’s Jewelers is the city’s oldest jewelry store and the sixth continuously operated jewelry business in the nation Family Owned and Operated Host promotional events: Third Friday, Ladies night, ect. Main demographic: 40yrs and over upper-class women and Bridal Target demographic for social media: 20yrs to 30yrs young professionals
Branch in to new target market Pintrest, Twitter, Facebook, Constant Contact Liza Twilley Ran a contest! OPENED EYES!
Great Plan! Learned how to deal with the … Ok so now what...
Understand what they would realistically be ready willing and able to do
Overall it was worthwhile Learned to create great plans Learned about the dynamics of client work
Out of Control Relived it was over Disappointed with results
Communication is key in client work, specifically in terms of expectations
Yes! Valuable lessons for creating social media plans Learned how to communicate and work with clients Professional experience in the classroom
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