the Standard for Influence      By Denny Sawyer
Learning the Basics• Klout is a social media network tool designed to  measure your influence through analytics of other  ...
Background• Klout was founded in 2008 by Joe Fernandez  to help you measure and leverage your  influence• Klout can help y...
Facebook- mentions, likes, comments, wall posts, FriendsTwitter- Retweets, Mentions, List Memberships, Followers,LinkedIn-...
30 EverySecond
In the News• AD week is Saying “Klout Scores are now  showing up on resumes• Forbes says Klout is the new way of measuring...
Other Inspiring Comments• Vegas concierge using Klout at Luxury Hotels• Free samples at a supermarket• Higher influence be...
Companies using Klout• Florida State- Some professor here base grades  around Klout scores• Popchips uses Klout and many o...
Work Cited• http://klout.com/#/corp/about• http://searchenginewatch.com/article/218110  5/How-to-Increase-Social-Influence...
Klout
Klout
Upcoming SlideShare
Loading in …5
×

Klout

465
-1

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
465
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
22
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Klout

  1. 1. the Standard for Influence By Denny Sawyer
  2. 2. Learning the Basics• Klout is a social media network tool designed to measure your influence through analytics of other social media network platforms• Reads various social media networks to produce an accurate Klout Score – Facebook – LinkedIn – Twitter – Instagram – Google+ – Youtube
  3. 3. Background• Klout was founded in 2008 by Joe Fernandez to help you measure and leverage your influence• Klout can help you decide; – Do others trust your opinions online? – What topics are you the most influential on? – How do you compare with your friends?
  4. 4. Facebook- mentions, likes, comments, wall posts, FriendsTwitter- Retweets, Mentions, List Memberships, Followers,LinkedIn- Title, Connections, Recommenders, Comments
  5. 5. 30 EverySecond
  6. 6. In the News• AD week is Saying “Klout Scores are now showing up on resumes• Forbes says Klout is the new way of measuring people and their influence online• Time Magazine- One of the 50 best websites of 2011
  7. 7. Other Inspiring Comments• Vegas concierge using Klout at Luxury Hotels• Free samples at a supermarket• Higher influence better chance of getting promoted• Other companies like PeerIndex and Twitter Grader are also using some of the same tools.• Be aware of gimmick websites attempting at access personal information
  8. 8. Companies using Klout• Florida State- Some professor here base grades around Klout scores• Popchips uses Klout and many other social networks to market their product – Allowed to send a sample to up to 5 friends through perks• The Las Vegas Palms Hotel and Casino launched a reward program in fall of 2010 called the Klout club• http://socialfresh.com/klout-how-to/
  9. 9. Work Cited• http://klout.com/#/corp/about• http://searchenginewatch.com/article/218110 5/How-to-Increase-Social-Influence-Scores- on-Klout-More• Http://my.safaribooksonline.com/book/- /9780273750116/klout- score/target_settingbenchmarks0214#X2ludG VybmFsX0ZsYXNoUmVhZGVyP3htbGlkPTk3OD AyNzM3NTAxMTYvMTc2
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×