Rock On Chapter 13

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Rock On Chapter 13

  1. 1. Chapter 13-Free Your Content By Tyler Gault
  2. 2. -Free Your Content
  3. 3. -Conventional wisdom- allowedaccess
  4. 4. How do you reach your marketplace?
  5. 5. - More people will hear about yourproduct or service
  6. 6. - Premium services
  7. 7.  Create an amazing e-book about your industry that people will want to share with others. Create a brilliant video about how your industry will evolve over the next 10 years. (Blog, YouTube, Facebook) Rentacoder.com- a low cost developer that allows you to build an application for the iPhone. Remember! If your content is remarkable, it will draw visitors to your business in a far more dramatic way than the product or service page on your website.Advice
  8. 8.  Remarkable free content spreads like wild fire. It can draw people to you and your business in a dramatic way. What other organizations have used similar tactics? (Marketing Strategies) Do you think this strategy can be applied to most businesses?Questions-
  9. 9.  Source-Marketing lessons- From the Grateful Dead- what every businesscan learn from the most iconic band in history by David Scott andBrian Halligan

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