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Social Media Impact
What is the impact of Social Media?                                        Foto: flickr.com @Andy Maluche                 ...
Measure the impact:ReachPerformanceEngagement                             Foto: flickr.com @Andy Maluche                  ...
Advocacy                                                       Awareness                                                  ...
Customer journey: abrupt ending                                     Foto: Flickr.com @Markus Tacker                       ...
Seamless experience             Twitter @Ulf_Valentin
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Ulf Valentin TEd style - Best practice HRS

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In our TED-style best practices, leading digital strategists from companies such as
DELL, Vodafone, the UK Army and HRS will provide you with insightful first-hand
information about where companies stand today and their current social media
strategies.

Published in: Technology, Business
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Transcript of "Ulf Valentin TEd style - Best practice HRS"

  1. 1. Social Media Impact
  2. 2. What is the impact of Social Media? Foto: flickr.com @Andy Maluche Twitter @Ulf_Valentin
  3. 3. Measure the impact:ReachPerformanceEngagement Foto: flickr.com @Andy Maluche Twitter @Ulf_Valentin
  4. 4. Advocacy Awareness Consideration Conversion Loyalty AdvocacyFoto: www.walkingbillboards.com Twitter @Ulf_Valentin
  5. 5. Customer journey: abrupt ending Foto: Flickr.com @Markus Tacker Twitter @Ulf_Valentin
  6. 6. Seamless experience Twitter @Ulf_Valentin
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