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Presentación Waves of Change: How Mobile has Transformed Marketing

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Como parte del programa educativo de la undécima edición del SME Digital Forum, se presentaron varias charlas concurrentes durante la tarde. Para el beneficio de los participantes que asistieron y …

Como parte del programa educativo de la undécima edición del SME Digital Forum, se presentaron varias charlas concurrentes durante la tarde. Para el beneficio de los participantes que asistieron y los que no pudieron asistir, incluimos la presentación en pdf del seminario: Waves of Change: How Mobile has Transformed Marketing ofrecido por J. Ramphis Castro Planadeball, fundador y CEO de TaínoApp.

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  • 1. Waves of Change: How Mobile has Transformed Marketing J. Ramphis Castro Planadeball, P.E.,J.D. It ’s worse th a n you th in k !Wednesday, May 16, 2012
  • 2. Today’s Agenda Mobile Internet in Puerto Rico Trends in Mobile Adoption: Why should I care? Do’s and Don’ts in Mobile Strategy Advanced Marketing Techniques on MobileWednesday, May 16, 2012
  • 3. Wednesday, May 16, 2012
  • 4. Wednesday, May 16, 2012
  • 5. First, some data on Internet Usage in Puerto RicoWednesday, May 16, 2012
  • 6. Let’s dig deeper...Wednesday, May 16, 2012
  • 7. Wednesday, May 16, 2012
  • 8. It won’t change anytime soon...Wednesday, May 16, 2012
  • 9. Wednesday, May 16, 2012
  • 10. Meanwhile, on mobile....Wednesday, May 16, 2012
  • 11. Wednesday, May 16, 2012
  • 12. Why is this relevant?Wednesday, May 16, 2012
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  • 28. Wednesday, May 16, 2012
  • 29. Where do we go from here?Wednesday, May 16, 2012
  • 30. Some Do’s and Don’ts Respect your customers Always ask permission Live by your analytics Be as targeted and specific as possibleWednesday, May 16, 2012
  • 31. Don’ts Send unsolicited or irrelevant push notifications or SMS (know your audience)Wednesday, May 16, 2012
  • 32. Cutting-edge Mobile MarketingWednesday, May 16, 2012
  • 33. Best way to build competency?Wednesday, May 16, 2012
  • 34. @jramphisWednesday, May 16, 2012