Gary Stockert of [s+m+c]pros gives a glimpse into the types of social media agencies and how they can take you from the implementation to theoptimization, and then all the way to the monetization of your social media efforts!
5. Our Industry’s Response
• Social Media Agencies sprouting up everywhere
• Traditional Agencies have a decision to make
• Everyone Struggles at First
• First In Wins
▫ For everyone
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7. Development Services
• Most Common form of services provided
• Set up work for Social Sites
• Do basic design work
• Some do more high end app development
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18. Optimization
• Fans, followers and connections are growing
• Not sure of value of web presence or “Likes”
• Effort + $=unsure about value
• Plateau effect on Business Owners
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23. Tips for Success at Any Stage
• Inform
• Educate
• Advise
• Incent
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24. Six Street Smart Questions
1) What do I hope to accomplish with my Social
Presence? (Check the box factor)
2) How much effort and $ can I spend per month?
3) How are my competitors using Social?
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25. Six Street Smart Questions
4) Who best to manage my community?
▫ Me or a third party?
5) What content do I have that I can re-purpose?
6) How can I start now? (First in wins)
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26. Questions for the Presenter?
• Thanks for joining us!
Gary Stockert
gstockert@smcpros.com
612.293.0423