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Social recruiting discussion 42710

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Presentation for Social Media Club North Jersey's 4/27 breakfast, HR & Social Media: Insights & Advice.

Presentation for Social Media Club North Jersey's 4/27 breakfast, HR & Social Media: Insights & Advice.

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  • 1. April 27, 2010
  • 2. My name is Jeff Fish and I spend my days Blogging, Tweeting, Facebooking, updating my Linkedin network, Foursquareing, and now Buzzing at Bernard Hodes Group. In my free time I get to figure out how to make all of these things actually be considered work!
  • 3. What did and did not work in 2009?
  • 4. Key Shift
    • Many organizations implemented a social media policy
    • Some organizations implemented a social media strategy
    • Employee ambassadors maintained social media destinations for HR
  • 5. What Worked in 2009? What did not Work in 2009?
    • Success on Facebook
      • Build it and they will come
      • Our Fan Page is the centerpiece of our social recruiting efforts
      • We engage daily on Facebook with our candidates
  • 6.
    • Success on Twitter
      • We have an RSS Feed
      • All of my recruiters are tweeting
      • We use Twitter to tell students where we will be on campus
    What Worked in 2009? What did not Work in 2009?
  • 7.
    • Success on LinkedIn
      • All of our recruiters have a profile
      • We have recruiter licenses
      • We have a company custom profile
    What Worked in 2009? What did not Work in 2009?
  • 8. Organizations that are successful in the space
  • 9.  
  • 10.  
  • 11.  
  • 12. Conclusions:
    • New technology has caused a new shift in recruiting
    • Social recruiting is here to stay
    • There is no digital silver bullet
    • A social recruiting strategy must be implemented with goals and not just tactics
  • 13. Open Discussion & Questions??
  • 14. Thank You! Jeff Fish Vice President, Digital Bernard HODES Group [email_address] 212.999.9310

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