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Social media sean j. mc cooe - 4-27-10


Presentation for Social Media Club North Jersey's 4/27 breakfast, HR & Social Media: Insights & Advice.

Presentation for Social Media Club North Jersey's 4/27 breakfast, HR & Social Media: Insights & Advice.

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  • 1. Human Capital &Social Media April 27, 2010 Sean J. McCooe Managing Partner McCooe & Associates
  • 2.
    • Executive Search
    • Is
    • A
    • Contact Sport
  • 3. Has Social Media Helped or Hurt Executive Search?
    • One more research tool
    • Not a replacement for face-to-face search methods (i.e, judgment, body language, context) with candidates
    • Too much data to parse?
  • 4. Advice for Clients (Employers)
    • What do you need to know?
      • Fit/Style (90%)
      • Professional qualification/proven successes (100%)
    • Need to change, modify, adjust to changes in this economy?
  • 5. Tips for Jobseekers
    • Why Network?
      • Increase qualified leads
      • Broaden network
    • The Brand of you
      • Why me?
      • Plug-in
    • Don’t Force a Connection
    • LinkedIn & Plaxo is a check box
    • Pick your networks
    • Make the extra effort
      • Track where you’ve been
      • Give & Take versus Take & Take
  • 6. Why Social Networking?
    • “ Yes” … Uncovers potential opportunities
    • Use social media to grow your network
    • Nurture relationships
    • Strengthen your Personal Brand
  • 7. What/Where is LinkedIn?
  • 8. Ten Ways (How) to Use LinkedIn
        • Business Development (1/07*)
    • Increase your visibility
    • Improve your connectability
    • Improve Google PageRank
    • Enhance your search engine results
    • Perform blind, “reverse:, and company reference checks
    • Increase relevancy of your job search
    • Make your interview go smoother
    • Gauge the health of a company
    • Gauge the health of an industry
    • Track Start-ups
    • *Guy Kawasaki
  • 9. Ten Ways (How) to Use LinkedIn
      • Find a Job (4/09*)
    • Get the word out
    • Get LinkedIn recommendations from your colleagues
    • Find out where people with your backgrounds are working
    • Find out where people at a company came from
    • Find out where people from a company go next
    • Check if a company is still hiring
    • Contact the hiring manager
    • Contact the “right” HR person
    • Find out the “secret” job requirements
    • Find start-ups to join
    • Build your network before you need it
      • *Guy Kawasaki
  • 10. Resources
    • 7 Secrets to Getting Your Next Job Using Social Media (Dan Schawbel,
    • How to Change the World (Guy Kawasaki ­
    • Jason Alba , Author
      • Netshare Experts Connections “LinkedIn & Facebook Essentials for Executives: Using Both Platforms as Professional Networking Tool3/2009 Platforms as Professional Networking Tools, s,” 3/2009
      • I’m on LinkedIn – Now What???
      • I’m on Facebook – Now What???
    • The Internet Strategist from , Maisha Walker
    • Twitter for Business, Twitter
    • Other
      • Groundswell – Charlene Li & Josh Bernoff
      • Never Eat Alone, Who’s Got your Back? Keith Ferazzi
      • The CEO of Me – Tom Peters
      • The Long Tail – Chris Anderson
      • We Got Fired – Harvey Mackay
  • 11. About the Presenter
    • Sean McCooe is the Managing Partner of McCooe & Associates, an Executive Search Consulting Firm, which specializes in cross-organizational recruiting assignments in the higher education, healthcare, research, construction & building materials, chemicals, and consumer product goods industries. His substantial network of colleagues is based upon honesty and integrity and continues to grow connections through traditional networks and social media.
    • Special Thanks to Tom Lassandro for his ideas and collaboration on this presentation.