Bfm radio

BFM is a 24 hour radio station focused on business current affairs, personal finance and entrepreneurship.
BFM’s target listeners are working professionals, executives, business owners and investors.
BFM’s listeners are affluent and well informed about financial & business matters.
Core programmes include commentaries on the stock market, interviews with corporate personalities, financial analysts, technologists, marketers and entrepreneurs.
BFM’s wide appeal lies in the breath and depth of its talk content as well as its non-mainstream music playlist.

The Morning Run (6am-10am)
Preparing Working Professionals and Investors for the Business Day
Enterprise (10am-2pm)
Providing Business Owners and Working Professionals with the Tools to Succeed in Business
The Bigger Picture (2pm-5pm)
Informing, Educating Working Professionals on Issues Beyond Business
The Evening Edition (5pm-9pm)
Whilst you were at work

BFM Listeners = 567 By Age Group

BFM Listeners = 567 By Personal Income 46%

45% BFM Listeners = 567 By Household Income

BFM Listeners = 567

Podcasts on every show is uploaded daily.
Roughly about 7,000 podcasts is downloaded per week!

Enterprise: (10am – 2pm) 10am Open for Business - This segment highlights SMEs in Malaysia; the challenges and achievements and what it takes to do business in the country. It also aims to encourage the entrepreneurial spirit in Malaysia be it in tried and tested businesses or new industries. 11am Raise Your Game - What does it take to gain a competitive edge? What's the missing ingredient? This segment looks at new and better ways for businesses to compete in the local and global arena, with a focus on individual improvement. 12pm Tech Talk - This segment addresses technology and industry challenges facing enterprises, SMEs to individuals. It also highlights new tools to help businesses operate more efficiently and effectively. 1pm Resource Centre - Toolkit is an accessible resource for business owners and budding entrepreneurs on issues that are at the heart of any enterprise. How can your marketing campaign stand out from your competitors? What constitutes intellectual property? How do you practice continuous improvement? How do you find and keep the best talent? This segment serves to educate businesses on the gamut of issues from Human Resources, Marketing, Customer Service to Legal.

BFM Facebook Group Despite BFM's Group on Facebook being launched on 11 th January 2009, the group members keep growing!

45,679 34,895 11,421 2,330 1,063 993 784 1,578

10,425 7,278 2,575 1,413 276 203

Tweet about upcoming interviews
Tweet about podcasted interviews
Keeping it alive with the faces behind the voices (Fridays)
Monday Message
Contests

Bfm radio

by Social Media Club KL on Jul 05, 2010

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