Your SlideShare is downloading. ×

Brands as Publishers in the Age of P2P Communications

1,757

Published on

Holly Brown's content-rich presentation explores how to identify and activate influencers outside of your customer base. In the prezo, you'll learn how to: …

Holly Brown's content-rich presentation explores how to identify and activate influencers outside of your customer base. In the prezo, you'll learn how to:
- Develop audience-based content distribution strategies
- Identify and activate Communities of Interest outside your owned properties
- Use Social Bridging to ID key influencers and give them reasons to connect and share
- Expose and promote the Influencers – make them easy to find and follow

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,757
On Slideshare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
8
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Search and SocialAll kinds of decisionsBrands are becoming Publishers
  • But first 6 Quick Truths…
  • Search and SocialAll kinds of decisionsBrands are becoming Publishers
  • Search and SocialAll kinds of decisionsBrands are becoming Publishers
  • Search and SocialAll kinds of decisionsBrands are becoming Publishers
  • This is just a good old fashion list that needs to look good. What we could do is find some different icons that represent each of the areas: “web properties”, “influencers, partners, and beta customers. These icons could flow through the deck and different times and give it a little more pazazz.
  • You may have seen this before in a previous webcast
  • Search and SocialAll kinds of decisionsBrands are becoming Publishers
  • ×