Get The Word Out!1. Post regular updates: – Pictures of performers, VIPs & partners – auction items – attendee stories – more pictures & videos (cute stuff helps!)2. Invite attendees to RSVP as they register3. tag Everyone!
What’s a “Share” Worth?•$2.52 & 11 Event Page Views•Create A Social Media Committee•60% Share After They’ve Registered
Create a Twitter Hashtag• A word preceded by a #sign – Used to unify tweets from multiple people on the same subject• Easy to search• catalogs your event• Keep it short!• Encourage Attendee Participation
Create a Twitter Hashtagwww.twubs.comwww.tagal.us
After The Event• Ask for Feedback• Create & Share Recaps• Post & Tag Photos!• Review Analytics• Use Storify.com & SlideShare.net to Share Content
Final Tips & Takeaways• Select & Plan Channels• Incent Early Ticket Purchasing• Collect Donations from Non-Attendees• Encourage Post-Purchase Sharing• Engage Before, During & After• Analyze What Works!