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Noland Hoshino - Let’s Get Visual! Visual Content Marketing Strategies
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Noland Hoshino - Let’s Get Visual! Visual Content Marketing Strategies

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  • 1. Visual A Snapshot of Visual Content MarketingNoland Hoshino | Co-Founder, Bcause Media | @NolandHoshino
  • 2. Source 3M Corporation and Zabisco
  • 3. Source Zabisco
  • 4. Pick up plastics to help keep ourbeaches clean – no matter where you live
  • 5. EXAMPLES OF VISUAL CONTENT a
  • 6. IMPRESSIONABLE
  • 7. ELEMENTS OF VISUAL CONTENT z
  • 8. Source Simply Measured
  • 9. facebook.com/washingtonunited Bite-sized Information
  • 10. facebook.com/sevenly Inspirational
  • 11. MotivationalImage + Content + Creativity
  • 12. pinterest.com/sevenly Snapshot Message
  • 13. Contest theme with #hashtag Announce contest with instructionsand rules Create RSS feedhttp://instagr.am/tags/[hashtag name]/feed/recent/rssNote: Don’t include the hash mark # in the URL address Fan snaps photo with #hashtag Winner winner chicken dinner
  • 14. Nonprofit Website Uploads Picture to Donation Page Pinterest BoardPerson clicks on image, Write compelling call-“like” “repin it” tweet, to-action emal or Facebook Create Pinterest Board
  • 15. Source AnsonAlex
  • 16. http://pinterest.com/source/yourwebsite.com
  • 17. Search #heiferinternational
  • 18. PicMonkey.com
  • 19. ReciteThis.com
  • 20. ShareAsImage.com
  • 21. Tagxedo.com
  • 22. Piktochart.com
  • 23. Infogr.am
  • 24. WhyWhyWhyWhyWhy
  • 25. • Hire the right right-brain person• Identify theme message, mission, vision• Post interesting images• Optimize images for findability• Post consistently and frequently• Make use of apps and tools• Get your community involved