Linked In Marketing Profiles


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Linked In Marketing Profiles

  1. 1. About Lucintel Creating the Equation for Growth Products, Services, Capabilities, Team
  2. 2. <ul><li>Lucintel is the leading global management consulting & market research firm in composites and related materials and industry verticals (aerospace, marine, construction, pipe, tank, wind, consumer goods, transportation, et al.) </li></ul><ul><li>Lucintel creates your equation for growth — whether you need to understand market dynamics, identify new opportunities or increase your profitability. </li></ul><ul><li>Lucintel is committed to actionable results that deliver significant value and long term growth to our clients. </li></ul><ul><li>Lucintel has been creating measurable value for over 10 years and for more than 700 clients in 70 + countries worldwide. </li></ul>About Lucintel
  3. 3. Products, Services and Value Accuracy/Depth Value ($) Low High Low Lucintel Strategy Consulting firms Trade Journals Market Research firms In-house High
  4. 4. . . . combined with keen market knowledge and insight
  5. 5. Clients across the value chain have come to value our services
  6. 6. Lucintel’s Approach ensures the right strategy for the right client . . . Unsystematic Data Intelligence Creation Client Specific Strategy <ul><li>Primary Data: </li></ul><ul><li>Consumer Surveys </li></ul><ul><li>Industry Surveys </li></ul><ul><li>Vendor Feedback </li></ul><ul><li>Company Reports </li></ul><ul><li>Secondary Data: </li></ul><ul><li>Industry Publications / </li></ul><ul><li>Associations </li></ul><ul><li>Internet </li></ul><ul><li>Library </li></ul><ul><li>News Sources </li></ul><ul><li>In-house Data: </li></ul><ul><li>Industry Trends </li></ul><ul><li>Industry Databases </li></ul><ul><li>Past Reports </li></ul><ul><li>Data Validation: </li></ul><ul><li>Industry Reports </li></ul><ul><li>Industry Trends </li></ul><ul><li>In-house Expertise </li></ul><ul><li>Data Manipulation: </li></ul><ul><li>Significance Testing </li></ul><ul><li>Linear Regression </li></ul><ul><li>Logistic Regression </li></ul><ul><li>Factor Analysis </li></ul><ul><li>Cluster Analysis </li></ul><ul><li>Correspondence Mapping </li></ul><ul><li>Data Analysis: </li></ul><ul><li>Market Size Estimates </li></ul><ul><li>Growth Analysis </li></ul><ul><li>Trend Analysis </li></ul><ul><li>Drivers </li></ul><ul><li>Restraints </li></ul>Opportunity Analysis Due Diligence Market & Competitive Assessment Market Size, Market Share, Trend & Forecast Analysis Technology & Materials Assessment Industry Attractiveness Analysis Competitive Strategy Sales & Distribution Channel Strategy Customer Analysis Evaluate rapidly growing Markets / Applications
  7. 7. . . . with Project Teams with an appropriate mix between technical and business expertise for results that drive the bottom line <ul><li>Senior level consultants and analysts </li></ul><ul><li>PhDs, MBAs, MS in Market Research </li></ul><ul><li>Masters level engineers </li></ul><ul><li>Scientists and Industry experts </li></ul><ul><li>Past projects ranging from start up to multi-national Fortune 500 companies. </li></ul>
  8. 8. Charlie Kazmierski, Project Manager, Lucintel Senior Analyst and Project Manager for Lucintel, with 20 years of diverse experience in market research, opportunity screening, value based management, voice of the customer, value chain analysis, and market structure analysis. Over 10 years of experience with resin and composites industry. Former marketing research professional with Dow Chemical, encompassing a succession of increasingly responsible positions in market research and business intelligence, including business unit research analyst, research manager for business analysis team, subject matter expert in marketing research expertise center, and internal business/ marketing consultant. Norman Timmins, MBA, Director of Consulting, Lucintel Norman is Director of Consulting for Lucintel with over 20 years work experience in B2B marketing, consulting, energy and transportation. Prior to Lucintel, Norman worked for Boston Consulting Group and Bain Consulting, managing consulting projects for Fortune 500 companies. He also worked for DHL as Country Director of Corporate Strategy while directly managing an urgent and highly successful turnaround of a +350 retail storefronts. Major strengths: strategic consulting, value based management, profit improvement and market research. Norman received his MBA with honors from Wharton and his BA with honors from Brown University. Lucintel Management Team for Your Project
  9. 9. Projjal Roy, MBA, Program Manager, Lucintel Projjal Roy is a Program Manager for Lucintel with over 7 years of industry experience. Roy’s areas of interest include analyzing emerging trends, technologies and market behavior in the automotive, aerospace, thermal management, wind energy and security markets. Roy’s interest also includes emerging applications in MEMS and Nanotechnology. Project management through cross vertical knowledge management is the most important facet Roy’s job description at Lucintel. Sean Lofgren, MBA , Director of Business Dev., Lucintel Holds an MBA from the Kellogg School of Business (Northwestern University) and a Bachelor of Science in Industrial Engineering from Texas A&M University. He has over fifteen years of industry experience in business development, sales/marketing and operations management at leading companies including Motorola (wireless technology), M&M Mars (confections) and Temple-Inland (paper, corrugated). Lucintel Team
  10. 10. Ryan Lee, MBA, Financial and Research Analyst Mr. Lee is an expert in price trends and forecasts within a variety of vertical market supply chains. Mr. Lee leads Lucintel’s research in: Construction, Industrial, and Market Analytics. Mr. Lee has past experience in carbon fiber industry supply/demand and price forecasting, as well as conducting market research for the U.S. Department of Energy and NASA.  He has further expertise as a financial representative, where he helped develop and implement actions to meet client’s long-term financial goals and objectives. Mr. Lee holds a Bachelor Degree in Finance Applied Studies and an MBA in Finance with concentrations in financial modeling and analysis. Prashanth Ravula, MS and MBA,  Market Analyst Mr. Ravula has designed and implemented effective primary research tools, managed our survey research operations and has been instrumental in our custom and multi-client market report development process. He has experience in carbon fiber market segmentation, competitive benchmarking and leadership analysis.  He leads Lucintel’s research in: Transportation, Aerospace, Wind Energy and Thermoplastics.  Also an accomplished sales executive, Mr. Ravula has managed client relationships and a team of ten business development managers. Mr. Ravula holds a Bachelor Degree in Business Management in Marketing, an MBA in Management and a Master of Science Degree in Marketing Research. Lucintel Team
  11. 11. Lucintel’s Unique Capability for this Project <ul><li>Lucintel’s focus is in composites-related materials and vertical markets </li></ul><ul><ul><li>No Learning Curve with deep industry knowledge and insight </li></ul></ul><ul><ul><li>Quality, Accuracy & Depth </li></ul></ul><ul><ul><li>Speed to Market Time Savings </li></ul></ul><ul><ul><li>Cost Savings </li></ul></ul><ul><ul><li>Neutral Third Party Position for better market info access and interpretation </li></ul></ul><ul><li>We have extensive industry knowledge due to the work we have conducted in the past in cutting systems and compos </li></ul><ul><li>We bring a vast network & experience in surveying, collecting both primary and secondary information and validation </li></ul>
  12. 12. <ul><li>Market Analysis : How big is the potential market for our new product? </li></ul><ul><li>Growth Consulting : What is the most efficient & effective way to grow? </li></ul><ul><li>Due Diligence : Is our target acquisition a sound business from a technology, market and manufacturing capability perspective </li></ul><ul><li>Market Entry Strategy : We have a great product. What are key market success drivers? Who do we sell it to? How & where do we sell it? </li></ul><ul><li>Satisfaction Benchmarking : What attributes do our customers value? Where can we improve? Are we best in class? How can we improve? </li></ul><ul><li>Value Chain Analysis : What are the competitive dynamics? Where are there opportunities for entry or divestment? With whom to partner? </li></ul>Sample Consulting Projects
  13. 13. <ul><li>Lucintel has about 50 syndicated market reports related to following industries: </li></ul><ul><ul><li>Aerospace, </li></ul></ul><ul><ul><li>Construction, </li></ul></ul><ul><ul><li>Consumer goods, </li></ul></ul><ul><ul><li>Marine, </li></ul></ul><ul><ul><li>Transportation, </li></ul></ul><ul><ul><li>Wind energy </li></ul></ul><ul><ul><li>Materials </li></ul></ul>Sample Syndicated Market Intelligence Reports
  14. 14. Contact Information Sean Lofgren, MBA Dir. of Business Development [email_address] Tel. : 972-620-8888 Ext. 24 (Office) Cell : 214-244-5009 Stacie Guillot Customer Service Email: [email_address] Tel. : 972-620-8888 Ext. 27 (Office) Norman Timmins, MBA Director of Consulting [email_address] Cell : 940-597-3786 Chuck Kazmierski Project Manager / Sr. Analyst [email_address] Tel. : 972-620-8888 (Office)
  15. 15. Consulting Example Project #1 – Opportunity Analysis <ul><li>Issue: How do we best break into a new market? </li></ul><ul><ul><li>The premier global formulator and manufacturer of thermoset molding compounds looking to enter into Heavy Duty (HD) truck market. </li></ul></ul><ul><li>Lucintel’s Solution: </li></ul><ul><ul><li>Market segment analysis. Market entry strategy. </li></ul></ul><ul><ul><li>Detailed interviews / surveys with molders, engine manufacturers, HD truck OEM’s and experts. </li></ul></ul><ul><ul><li>Market size, growth, global influences, materials availability, price pressures, substitutes and competition </li></ul></ul><ul><ul><li>Current products and applications as well as future products ripe for change </li></ul></ul><ul><ul><li>Performance and cost reduction trends & forecasts for the last & next 5 years </li></ul></ul><ul><li>Results: Profitable Market Expansion as client was able capture several high value applications in the HD truck market and create a flourishing partnership development program </li></ul>
  16. 16. Consulting Example Project #2 – Carbon Fiber Feasibility Study <ul><li>Issue: Should we invest in a Carbon Fiber manufacturing capability? </li></ul><ul><ul><li>A leading North American fiber producer was considering an investment in Carbon Fiber. They had researched the field for over a year but remained skeptical </li></ul></ul><ul><li>Lucintel’s Solution: A global market and technology investigation: </li></ul><ul><li>PAN in/out source Production Analysis & Benchmarking </li></ul><ul><li>Market Analysis Equipment Selection, ROA </li></ul><ul><li>Forward Integration Profit Opportunities </li></ul><ul><li>Environmental Impact Geographic Considerations </li></ul><ul><li>Data Validation Strategic Recommendations </li></ul><ul><li>Results: Confident Entry into Global Carbon Fiber Market with client having invested and reaching full capacity. Solid strategy created to replicate core capabilities in this new technology for sustained profits with strong early results being produced. </li></ul>