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An overview of points to consider when planning your A2 G324 coursework.

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G324 for slideshare

  1. 1. OCR Media Studies - G324 Starting your planning and research
  2. 2. Texts <ul><li>Choose a series of texts (3-5 for each product) – explore mainstream as well as more niche examples </li></ul><ul><li>Identify appropriate theories, debates and contexts </li></ul><ul><li>Analyse the texts in detail </li></ul>
  3. 3. Audience Research <ul><li>You need to analyse and explore your target audience and their preferences before you start work </li></ul><ul><li>http://www.cultsock.org/index.php?page=media/barbdet.html - BARB Broadcasters’ Audience Research Board </li></ul>
  4. 4. Example 1 – Starting with an idea <ul><li>IDEA: </li></ul><ul><li>the changing role of the other in contemporary American horror films </li></ul><ul><li>PRODUCTION: </li></ul><ul><li>an opening sequence of an American –style horror film which emphasises the role of the outsider </li></ul><ul><li>THEORETICAL TOOLKIT: </li></ul><ul><li>genre theory, media effects, postmodernism, Levi-Strauss (binary oppositions), Freud </li></ul>
  5. 5. Example 2 – Starting with a product <ul><li>PRODUCTION IDEA: </li></ul><ul><li>Documentary on women’s sport </li></ul><ul><li>INVESTIGATION: </li></ul><ul><li>the treatment and availability of women’s sport in the print and broadcast media (and elsewhere) </li></ul><ul><li>THEORETICAL TOOLKIT: </li></ul><ul><li>gender and ethnicity (feminist theories), audience theories, semiotics, institutional sexism </li></ul>
  6. 6. Depth <ul><li>Your topic must have enough scope to allow a detailed, academic investigation. </li></ul><ul><li>You must be able to source a wide range of books, articles and web pages that are relevant for your investigation. </li></ul><ul><li>You need to carry out research work during the Summer holidays </li></ul>
  7. 7. Evaluation <ul><li>These are the 4 questions you will need to answer for the Evaluation. Keep them in mind throughout the process: </li></ul><ul><li>In what ways does your media product use, develop or challenge forms and conventions of real media products? </li></ul><ul><li>How effective is the combination of your main product and ancillary texts? </li></ul><ul><li>What have you learned from your audience feedback? </li></ul><ul><li>How did you use media technologies in the construction and research, planning and evaluation stages? </li></ul>
  8. 8. Exam – G325 <ul><li>Unlike the AS exam, section A of the A2 exam asks you to comment on your own production work. </li></ul><ul><li>You are expected to be able to analyse the finished products as well as reflect on the learning process. </li></ul><ul><li>This is where the blog becomes part of your exam preparation and revision, as well as evidence of your practical work. </li></ul>
  9. 9. Exam – Question 1A <ul><li>In the exam, the first question will ask you to describe and evaluate your skills development over the course of their production work, from Foundation Portfolio to Advanced Portfolio. It will ask you to focus on one or two of the following: </li></ul><ul><li>Digital Technology </li></ul><ul><li>Creativity </li></ul><ul><li>Research and planning </li></ul><ul><li>Post-production </li></ul><ul><li>Using conventions from real media texts </li></ul>
  10. 10. Exam – Question 1B <ul><li>Question 1B will ask you to select one production and evaluate it in relation to one of the following media concepts: </li></ul><ul><li>Genre </li></ul><ul><li>Narrative </li></ul><ul><li>Representation </li></ul><ul><li>Audience </li></ul><ul><li>Media language </li></ul>
  11. 11. Remember <ul><li>To do well in the practical element means you need to plan and research carefully – using your blog regularly to keep track of your progress. </li></ul><ul><li>You need to keep the evaluation questions in mind at each stage, perhaps keeping rough notes on points you could include. </li></ul><ul><li>During the whole process keep the Exam section A in your mind, perhaps tag blog posts with the relevant concept to make it easier to track. </li></ul>