The mobile explosion. Now really is the time to think differently

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Renaud Irminger, Director, SITA Lab
Air Transport IT Summit 2013 - www.sitasummit.aero

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The mobile explosion. Now really is the time to think differently

  1. 1. EMERGING MOBILETECHNOLOGY INTRAVELRenaud IrmingerDirector,SITA Lab
  2. 2. SITA LAB:DRIVING CO-INNOVATION IN THEAIR TRANSPORTINDUSTRY
  3. 3. MOBILE INNOVATIONAND APIsThe key to rapid development
  4. 4. SITA LAB &MOBILE2008(Pre-Android App)Ever since
  5. 5. WHAT SITA LAB HAS LEARNED• To do all the projects we want with limited engineeringresources, we need to be super efficient• A platform was needed to allow engineers – whereverthey are – to develop whatever project inspired them• Mobile apps• Tablet apps• Browser apps• Google Glass…
  6. 6. SITA LAB SOLUTION IS DEVELOPER.AERO• A developer portal• Provides API access,documentation,monitoring, reporting, etc.• SITA Lab engineers usethis for our internal productbut we also extend accessto external teams
  7. 7. APPLICATION PROGRAMMING INTERFACEDefinition“A particular set ofrules and specifications that a software programcan follow to access and make use of the services andresources provided by another particular softwareprogram that implements that APIPowering mobileapplicationsinnovation today:Open Web API usingRepresentationalState Transfer (REST)
  8. 8. MINIMAL TIME TO FIRST LINE OF CODE• Example // BagTrac API• Start using test baggagetracking API right now• Incorporate into your projectwithout ever having to engagewith SITA Sales or ProductManagers• Everything you need is there!
  9. 9. API KEY LEARNINGS• SITA LAB engineers like many in the industry work on manyprojects involving mobile, social, big data and future tech• APIs are the way to make raw data, content and servicesavailable to spur (mobile) innovation• APIs can be most easily consumed and mashed up by appdevelopers• We encourage you to adopt a similar approachwith data and processes to be shared withthe community
  10. 10. MOBILE WALLETSAND NFCHow to embrace mobile wallets?Does NFC offer benefits to ATI?
  11. 11. WALLETS AND NFC: USAGE FOR ATI?WALLETNFC Standard SecureFullBasicFF $cashmiles$
  12. 12. Now NFCNFC USE CASES VIP AIRPORT CARDTOULOUSE CASE STUDYSecurity LoungeParking
  13. 13. OS INNOVATION IS GOODLock-screen“relevance”notificationNotifications: gate changes,flight delayBUT NOT ENOUGH
  14. 14. NFC BOARDING PASS STANDARDENABLING “TAP n FLY”
  15. 15. OH NO THERE ARE A LOT OF WALLETSApple PassbookSamsung WalletGoogle Wallet & Google NowWallet for Windows Phone 8BlackBerry Wallet+ Many planned launches2013 Air Transport IT Summit15AND THEY CHANGE SDKs ONCE PER YEAR!OH NO! THAT IS A LOT OF INTEGRATION
  16. 16. INTRODUCING BOARDING PASS APIAvailable now via developer.aero!Check-InWeb, Mobile, Cute,Kiosk, AutomaticSITAMobileBoardingPass API• Customizable branding elements• IATA and TSA compliant• Supports Apple Passbook and Samsung Wallet, roadmap to support Wallet for Windows Phone,Google Wallet+Now and NFCBoarding passesany way how youwant and yourpassengers wantdeliveredEmail Embedded + linkSMS + linkPush notificationsWallet pushNFC pushMobile WebOthers FB, WhatsApp
  17. 17. SITA LAB CONCLUSION FOR WALLETSAND NFC• Mobile wallets is more than payment and offerinteresting convenience for passengers• Due to the numbers and fast changing wallets, it is achallenge for airlines and airports to keep up• Wallets with NFC could enable ultimate ease with:“TAP n FLY” boarding• Moving beyond 2D boarding pass into NFC requirethe industry to agree on a standard, SITA isproposing one
  18. 18. WHERE IS MOBILEGOING NEXT?
  19. 19. TECHNOLOGY EVOLUTION: MOBILE FORMFACTORSBrain implantsEye implantArtificial retina/lenseWearable computing
  20. 20. BACK TO REALITY:WEARABLE COMPUTING TODAYImages c http://blog.jetblue.com/index.php/2013/03/21/tech-thursdays-google-glass/Also for workforceNot only for passengers
  21. 21. VISIT SITA LAB IN DEMO AREAFOR MORE INFORMATION…
  22. 22. DISCLAIMERAny use, republication or redistribution of this content isexpressly prohibited without the prior written consent ofthe Author. Permission to copy and reproduce contentmay be granted by the author, at their discretion, andby request only.Source: presentation of Reanaud Irminger, SITAat the 2013 SITA Air Transport IT Summit, Brussels.2013 Air Transport IT Summit

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