Beyond simple social

Getting Beyond Simple Social Thomas Vander Wal Deloitte KM Community :: 15 January 2013

Who is Thomas?

Isn’t Social Simple?

Getting toMainstream

Goal 100%

Email in org took 5+years to get to ~99%

Social often focuses onedge cases, not mainstream

Understand how theremaining 90% are social

40+ Social Lenses

5 BeginningSocial Questions

Is it...

The person

How humans are social

Cultural inﬂuences- or cross cultural

Organizational constraints

Problems with the tools / service

Differing PerspectivesInfoCloud Solutions, Inc. - 2008

Personal

Collective

Community, Groups, & Teams

Collaborative

Newbie

Service Owner

External Developer

SocialScaling

Scaling and Functionality D A - Personal Use B - Serendipity CPeople Participating C - Mature Social Tool B D - Complex Social System A # of Objects in System

Dave Snowden’sCyneﬁn Framework

To Summarize...

Run to the light of complexity

Questions

Blog: http://www.personalinfocloud.comE-mail: thomas@infocloudsolutions.comSkype: tjvanderwalTwitter: @vanderwal or @infocloud

Beyond simple social

by SIKM on Jan 10, 2013

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