How can I do more with my data? Discover the missing link.
Your customers are in control.They decide where and when to buy — and from whom. As a marketer, you want to meet their needs…
… you capture data with every contact. So you are data rich — but insight poor.How will you use all that data to make smarter marketing decisions?
With mi-Link, from SIGMA Marketing Group. Picture mi-Link as a brain: — Collecting your customer data from every available source. — Enhancing your data with a storehouse of 200 MM+ consumer and business records. — Using analytics to convert data into intelligence. — Enabling a 360-degree view of your customer. — Accessible via your own personal portal.
mi-Link includes your own personal portal.mi-Link is yourwindow tocustomer truth.It gives you the ability to:— drill down to an individualcustomer or prospect record.— extract data for campaigns orpresentations.— provide metrics and insight fromevery marketing effort.
The mi-Link portal enables smarter decision-making.You can intelligently and seamlessly run marketing programs using mi-Link. It flexibly interfaces with your sales force automation tool or campaign management tool, or with SIGMA’s ChannelSMARTSM Engine.
SIGMA’s mi-Link will help you to: — Solve your biggest business problems — Optimize your product mix — Improve the customer experience — Unify marketing metrics — Maximize marketing ROI
Do more withyour data.For moreinformation, call:888.277.9837.