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www.corp2020.com
@Corp2020
Swedbank, Stockholm
26th September 2013

The Increasing Importance of
Ecosystem Services
Pavan Sukhdev
Study Leader – TEEB
CEO – GIST Advisory
www.corp2020.com
@Corp2020

Courtesy : Yann-Arthus Bertrand, GoodPlanet
www.corp2020.com
@Corp2020

About Rainforests and Rainfall….
• http://www.vets.ucar.edu/vg/T341/index.shtml
www.corp2020.com
@Corp2020

Amazonia: Economic Invisibility of Freshwater
Amazon

Rainforest
“Water Pump”
Evapo-transpiration
puts 20 billion tonnes
of water into the
atmosphere daily,
some of which falls
as rain in the
Rio Plata Basin…
supporting a US$ 240 billion
agricultural economy
11/29/2013

(Global Canopy Programme
& Canopy Capital Ltd, 2008)
www.corp2020.com
@Corp2020

For Poverty Reduction
Indonesia

India

21%

Brazil
10%

16%

Ecosystem services as a
% of classical GDP

90%
79%

Ecosystem services
dependency

84%

99 million

352 million
47%

25%

Ecosystem services as a
% of “GDP of the Poor”

20 million
11%

53%
75%

89%

Ecosystem services
Source: Gundimeda and Sukhdev, TEEB for National & International Policy
www.corp2020.com
@Corp2020

For Business..
Dependencies

Opportunities

•
•
•
•
•

•Green Carbon
•Bio-mimicry
•Cradle-to-cradle
•Etc etc

Climate stability
Agri-productivity
Materials
Medicines
Etc etc

Impacts
•
•
•
•

Emissions
Land Use Change
Freshwater
Etc etc

Risks
•Business Disruption
•Resource Prices
•Social Licence to Operate…
•Etc etc
www.corp2020.com
@Corp2020

The Risk Picture…
www.corp2020.com
@Corp2020

The Risk Picture..
• Negative externalities of top 3,000 companies
estimated at US$2.15 trillion per annum

Source: Trucost for UNPRI, 2010.
www.corp2020.com
@Corp2020

Negative Corporate Externalities …..
Top 3,000
Listed
Companies

Source: Trucost for
UNPRI, 2010.
www.corp2020.com
@Corp2020

….. Pushing Planetary Boundaries
Greenhouse
Gases

Natural
Resources

Greenhouse
Gases

Natural
Resources
Natural
Resources
Water
Abstraction
www.corp2020.com
@Corp2020

What will drive change?
Macro Issue

Micro Driver

Micro Solution

Excessive Demand

Culture of
Consumerism
Fuelled by
Marketing/ Advtg

Ethics &
Accountability in
Advertising

Underpriced Supply

Unlimited leverage

Limit
Leverage/capital
adequacy/etc.

Resource Depletion

Underpriced
resources
(Low royalties /
perverse subsidies)

Resource Taxes
replace corporate
taxes

Public Capital Losses

Externalized costs

Measure & Disclose
Externalities
www.corp2020.comStakeholder
Why
@Corp2020

Reporting?

Business today depends on, and/or has impacts on, ALL
dimensions of private & public wealth but..
͙

EXAMPLES

Physical Capital
Human CapitalSocial Capital Natural Capital

Private
Ownership

-

Factories
Buildings
Securities
Cash

- Health
- Education
- Job Skills

Community
Ownership *
(club goods)

- Community
Centres
- Community
Schools

- Traditional
knowledge

- Community
Norms and
Customs

- Community
Forests
- Grazing
Commons

- Public
databases
- Non-patent
knowledge

- Law & Order
- Taxation
- Social Equity
& Inclusion

- High Seas
fisheries
- National
Parks/
Forests

Public
- Roads
Ownership * - Bridges
(public goods)

- Gardens
- Fields
- Forests

* Creating community wealth and public wealth creates “shared value”
www.corp2020.comStakeholder
Why
@Corp2020

Reporting?

Business today generally measures & reports only
shareholder wealth impacts: private physical capital

EXAMPLES

Physical Capital
Human CapitalSocial Capital Natural Capital

Private
Ownership

-

Factories
Buildings
Securities
Cash

- Health
- Education
- Job Skills

Community
Ownership
(club goods)

- Community
Centres
- Community
Schools

- Traditional
knowledge

- Community
Norms and
Customs

- Community
Forests
- Grazing
Commons

- Public
databases
- Non-patent
knowledge

- Law & Order
- Taxation
- Social Equity
& Inclusion

- High Seas
fisheries
- National
Parks/
Forests

Public
- Roads
Ownership
- Bridges
(public goods)

- Gardens
- Fields
- Forests
www.corp2020.comStakeholder
Why
@Corp2020

Reporting?

Business for a sustainable tomorrow - will measure &
report on LL dimensions of its impacts ͙

EXAMPLES

Physical Capital
Human CapitalSocial Capital Natural Capital

Private
Ownership

-

Factories
Buildings
Securities
Cash

- Health
- Education
- Job Skills

Community
Ownership *
(club goods)

- Community
Centres
- Community
Schools

- Traditional
knowledge

- Community
Norms and
Customs

- Community
Forests
- Grazing
Commons

- Public
databases
- Non-patent
knowledge

- Law & Order
- Taxation
- Social Equity
& Inclusion

- High Seas
fisheries
- National
Parks/
Forests

Public
- Roads
Ownership * - Bridges
(public goods)

- Gardens
- Fields
- Forests
www.corp2020.com
How Stake Holder Reporting?
@Corp2020
GIST 360o TM Assessment..

Financial
Value
Addition

Natural
Capital
Externalities

Human
Capital
Externalities

Social Capital
Externalities

Measuring “Value Addition” holistically, including all material Externalities
www.corp2020.com
@Corp2020

Disclosing Externalities : PUMA

PUMA Press Release, November2011
www.corp2020.com
@Corp2020

Accountable Advertising : PUMA
www.corp2020.com
TEEB for Business
@Corp2020

Coalition:

Measuring, Valuing, Disclosing Externalities

WBCSD…
GRI…
CEF…
CDP, WDP…
Quantifying
Usage, Discovering
Depend-encies &
Impacts

Emissions /tCOe
Freshwater / CuM
Forests LUC / Ha
Pollution / …
Waste / …
(Value Chain Impacts
“Cradle to Gate”)

TEEB for
Business
Coalition
& Network
Standardizing &
Valuing
Impacts

Economic Costs of
Emissions,
Freshwater
Use,
Deforestatio
n,
Pollution, Waste …

IIRC, SASB, &
Accountancy
Regulators
Disclosing
Impacts in
“One Report”

Framework for
Integrated Reporting
of All Externalities…
incl Social & Human
Capital..
www.corp2020.com
TEEB for Business
@Corp2020

Coalition:

Measuring, Valuing, Disclosing Externalities

‘TEEB4BC’ Report (15th April 2013) on Measuring &
Valuing Externalities by Business Sector & Region…..

www.teebforbusiness.com
www.corp2020.com
@Corp2020

Corporation as “Community” : Natura
Greater Economic Security for Women

http://totallybeautyaddict.fr/mon-jolieapero-chez-natura-brasil/
Source: http://www.managementexchange.com/story/innovation-in-well-being
www.corp2020.com
@Corp2020

Alessandro Carlucci

Pavan Sukhdev

CEO, Natura

Author, “Corporacao 2020”
www.corp2020.com
@Corp2020

What will define a “Corporation 2020”?
– Social Purpose: Goals Aligned with Society
– Capital Factory: Positive Externalities
– Institute: Creating Human Capital
– Community: Creating Social Capital
www.corp2020.com
@Corp2020

In Summary : Reforms for “Corporation
2020” to become the DNA of Business
Accountable Advertising : Making advertising
responsible & accountable via norms & standards
Limiting Leverage : Introducing rules & limits to
govern financial leverage
Resource Taxation : Replacing Corporation Tax
(profits) with Taxes on Resource Use & Extraction
Disclosing Externalities : Measuring & disclosing
all major corporate externalities (+ve & -ve)
From : www.corp2020.com

Source: Why Corporation 2020?, Island Press, 2012
www.corp2020.com
@Corp2020

Thank You !
Pavan Sukhdev

www.gistadvisory.com
www.corp2020.com

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