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Social Media Networking for the Job Searcher
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Social Media Networking for the Job Searcher

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Wappow offers a one day workshop on Social Media Networking for the Job Searcher with Jenn Mathews and Loribeth Dalton covering: …

Wappow offers a one day workshop on Social Media Networking for the Job Searcher with Jenn Mathews and Loribeth Dalton covering:
How to streamline Facebook for your professional online presence.
How to maximize social media channels for reputation management.
What recruiters and hiring managers are looking for and where.
Tips on writing a powerful resume.
How to conduct yourself during the phone screening and interview process.

Published in Business , Technology , Career
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Transcript

  • 1. Managing Your Online Profile
    While Looking for Work
  • 2. Should I set up a new profile or use the one I have?
    DO NOT set up a new profile – (Only exception is when you are a marketer looking for a position in which you will use your profile to market for the new company.)
    Filter Friends with Lists
    Edit your profile
    Manage who sees what
    Finding friends
  • 3. Setting up Lists
    Select “friends” from left navigation
    Then “Edit Friends”
    And “Create List”
    1
    2
  • 4. Create the List
    Select the “Friends” that go into the “Job Searching” List
    If Preferred setup a “Close Friends” list
  • 5. Professional Information
    About Me – professional yet slightly personal
    Profile Picture – add a professional looking one (clear out unprofessional ones)
    Featured Friends - (optional) add people in “Job Search” list
    Education and Work – keep it simple, use Linkedin for a more detailed information
    Contact Information –
    Add email, phone, and address (optional) that you would like employers to contact you with.
    Linkedin public profile should be your first website
  • 6. Managing Who Sees What
    Edit Your Profile
    Click “Privacy Settings”
    Select “Custom Settings”
    1
    2
    3
  • 7. Customize Who Sees What
    From here you can decide who sees your status updates (by default), who sees your family, your employment, and so on.
    Job Search people should see employment, some contact info, “About Me”, and occasional posts (you manually select where appropriate), and filter them out of everything else.
  • 8. Making Friends
    Grab names of potential bosses, coworkers, and even bosses bosses. Wherever you can grab a first and last name, you can find them on Facebook and court them.
    On Facebook
    Event Invites
    Company Pages
    Outside Facebook
    News Articles
    Blogs
    Twitter Handles
    Job Posts
  • 9. Courting
    When friending people, be sure to add a personal message. 9 times out of 10 they will read it and respond accordingly.
    From a job posting mention the posting, that you are interested, and put in your email.
    Message them only if they are active and approachable.
    In your message:
    Mention your interest in working with the company .
    Ask for assistance, who to talk to, etc.
    Never give them a work history or cover letter. Treat them as a friend – not a hiring manager.
  • 10. Your Profile – Sections and Applications
    Grabbing References
    Utilizing Linkedin’s Extras
  • 11. Linkedin Profile Features
    Sections and Applications
    Sections
    Certifications
    Patents
    Publications
    Skills
    Applications
    Creative Portfolio Display
    Events
    Real Estate Pro
    Tweets (only if you plan to use Twitter in your job search)
  • 12. References
    Connect with past coworkers
    Request References
    1 per position
    For every 3, return the favor
    References from non-coworkers
  • 13. Things to do on Linkedin
    Join Groups
    Answers - Ask and Answer Questions
    Jobs – Find Jobs
    Companies – Research the companies hiring and the people involved. Friend them on Facebook and/or Linkedin
  • 14. Should I setup a new Twitter?
    NO – when hiring managers do a search for your name, you don’t want them finding multiple accounts
    Twitter Design
    What to Tweet
    How to Manage Your Profile
  • 15. Managing Your Online Presence
    Flickr
    About.me
    Blog
    Blogger.com
    Wordpress
    Google Profile
    Daily Booth
    Foursquare
    Be consistent with your name/username
    Keep bio/about, pics, contact info, etc consistent
  • 16. Flickr
  • 17. About Me
  • 18. Blog
  • 19. Google Profile
  • 20. DailyBooth
  • 21. Foursquare