Ian Lurie Slay the monsters. Take their stuff. Tell the tale.

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Ian Lurie equates gaming to marketing in his famous talk at the Emerging Media Conference in January of 2011. Download the presentation and/or watch videos from this and other presentations from EmMeCon at http://wappow.com/resources/videos

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Ian Lurie Slay the monsters. Take their stuff. Tell the tale.

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  2. 2. Slay the monstersTake their stuffTell the tale<br />@portentint<br />
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  9. 9. Good heavens, what is that thing?<br />It’s a level 32 nerd, sir. The worst.<br />
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  11. 11. Slay the monstersTake their stuffTell the tale<br />
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  13. 13. Slay the dragon and the treasure is ours!<br />Says the guy standing behind me…<br />
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  19. 19. Give your audience a monster to slay.<br />
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  22. 22. Look. At. All of that stuff.<br />
  23. 23. Wait ‘til I park this at the office…<br />
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  25. 25. Make sure they can take the monster’s stuff.<br />
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  27. 27. Then, I posed thusly, & was heroic…<br />And I defeated them with nothing but a spoon!<br />Ach, then I looked ‘im straight in the eye…<br />
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  30. 30. Give them a tale to tell.(and put them in it)<br />
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  32. 32. Slay the monstersTake their stuffTell the tale<br />@portentint<br />

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