Competing effectively requires competitive intelligence, not simply watching and copying competitors. Yet, there is a dizzying amount of data to be sifted, in search, social and content. In this webinar we will explore how you can gather competitive intelligence and actionable insights using SEMrush and BuzzSumo to beat your competitors. Steve Rayson is a consummate entrepreneur and brand builder whose empire has been built using data-driven marketing. Discover how to: - Reveal your competitor's top performing keywords, pages and content - Review their audience engagement and most-shared formats - Assess their paid ad strategy, ads, spend and performance - Identify who amplifies their content by sharing and linking - Receive alerts to new competitor content and break out posts