IMB Smarter Planet Trek

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  • 1. IBM Smarter Planet TrekUniversity Tour Spring 2011
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  • 2. Event Goals
    Raise student awareness around the Smarter Planet initiative & make it real in the community
    Evangelize the Smarter Planet strategy with students to build buzz with the next generation of leaders
    Introduce the skills required to build a Smarter Planet
  • 3. IBM-branded Challenges
    Understand that a Smarter Planet starts with leadership
    Build a Smarter Planet with an IBM Developer Works profile
    Create buzz about building a Smarter Planet via social media
  • 4. Innovation Nation
    From UMass: “more than 100 years of innovation! great science and engineering school”
    From Fordham: “Jesuit education in a New York City campus”
    From USC: “public health research center”
    From Duke: “Smart home & ultrasound technology”
    From NCSU: “company relations”
    From SJSU: “The crowd wave, we started it at our football games back in the day”
  • 5. Recycle Your Rough Draft
  • 6. You’re the Judge
    From UMass: “8 Because of their attention to recycling especially food”
    From Notre Dame: “10. no litter!”
    From Duke: “7, not enough recycling”
    From NCSU: “6, because of recycling bins and dorm competition”
    From Fordham: “5, its green but its not natural and shows limited efforts to be.”
  • 7. Green Screen
  • 8. Student Testimony
    • “Thanks from NCSU to IBM! We all had a blast today hunting for answers, meeting great people, enjoying delicious food, and getting useful gifts! We're already looking forward to your next event.”
    • 9. “SO MUCH FUN!!!! and I'm not
    just saying that because we won,
    it was awesome! Thank you IBM”