• Like

Looking For Love Online ~ Brand Love, that is!

  • 603 views
Uploaded on

A Third of Women are Looking for Brand Love …

A Third of Women are Looking for Brand Love
www.sap.com/uk/brandlove
New research reveals that women across the country are looking for love online, and not in the way we’ve all become accustomed with. It seems that women are looking for love from companies and brands in return for sharing their positive experiences online – after all, it’s a two-way relationship. With two thirds of women keen to endorse companies, half of which also expect something in return - not just a short term fling.

The independent survey commissioned by SAP UK (Limited) of over 1,000 UK online shoppers, reveals how companies should be courting consumers online. 64% of women actually tell their social networks about a great experience purely for the feel good factor it gives them. However, 33% of women also agree that companies should reward people for making genuinely positive comments about them on social media.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
603
On Slideshare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
3
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide