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Consenso: Engaging and Winning More Customers with the SAP Cloud for Sales Solution
Consenso: Engaging and Winning More Customers with the SAP Cloud for Sales Solution
Consenso: Engaging and Winning More Customers with the SAP Cloud for Sales Solution
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Consenso: Engaging and Winning More Customers with the SAP Cloud for Sales Solution

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  • 1. SAP Business Transformation Study | Professional Services | Consenso Consulting © 2013 SAP AG or an SAP affiliate company. All rights reserved. Following its creation in 2000, the executive team at Consenso Consulting prided itself on knowing each customer personally as well as the details of every account. But as business grew, so did the number of employees, accounts, and data volume. Consenso needed a customer relationship management tool to provide real-time access to customer, pricing, and quote information to optimize sales and improve the buying experience. With the SAP® Cloud for Sales solution, the Consenso sales team has instant access to everything it needs to nurture more meaningful customer relationships and close deals faster. Marketing campaigns are more effective and cost less. Plus, social collaboration and mobile access make sales activities more efficient. The result is that Consenso can always provide outstanding service as it continues to grow. Picture Credit | SAP AG, Walldorf, Germany. Used with permission. Consenso: Engaging and Winning More Customers with the SAP® Cloud for Sales Solution
  • 2. SAP Business Transformation Study | Professional Services | Consenso Consulting Executive overview Company Consenso Consulting GmbH Headquarters Bielefeld, Germany Industry Professional services Products and Services Strategy development, IT design, and implementation Employees 130 Revenue €25 million Web Site www.consenso.de BUSINESS TRANSFORMATION TOP BENEFITS ACHIEVED The company's top objectives • Improve transparency of sales activities for more-proactive management • Accelerate the time to provide quotes in order to close deals faster • Improve customer interactions with more relevant customer data 20 days The resolution • Deployed the SAP® Cloud for Sales solution to enable immediate account updates and greater visibility • Integrated with back-office systems for easy access to pricing information • Provided the sales team with on-the-go solution access via mobile app • Established a plan to deploy the SAP Cloud for Travel and Expense solution The key benefits • Sales representatives able to conduct business on the road, helping to close deals faster • More successful and cost-effective marketing campaigns, thanks to accurate customer information and more meaningful interactions • Greater insight into account information, helping managers better monitor and guide sales teams and activities “We chose SAP Cloud for Sales because it uniquely helps us engage with our customers like never before and gives us the business insight we need to compete and grow.” Gerhard Berger, Managing Director, Consenso Consulting GmbH 29338 (14/01) 2013 SAP AG or an SAP affiliate company. All rights reserved. © For the implementation 23% Fewer rejections to e-mail blasts 15 % Cost savings on marketing campaigns
  • 3. © 2013 SAP AG or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice. Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary. These materials are provided by SAP AG and its affiliated companies (“SAP Group”) for informational purposes only, without representation or warranty of any kind, and SAP Group shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP Group products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries. Please see http://www.sap.com/corporate-en/legal/copyright/index.epx#trademark for additional trademark information and notices.

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