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Business in the Moment: From Reactive to Proactive
 

Business in the Moment: From Reactive to Proactive

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Keynote presentation from ANZ SAP Innovation Forums and BI Briefings Tour: An overview of SAP’s five market categories. Learn more at: http://bit.ly/Lj18rw

Keynote presentation from ANZ SAP Innovation Forums and BI Briefings Tour: An overview of SAP’s five market categories. Learn more at: http://bit.ly/Lj18rw

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    Business in the Moment: From Reactive to Proactive Business in the Moment: From Reactive to Proactive Presentation Transcript

    • Business In The Moment:From Reactive to ProactiveTimo Elliott, May 2012 1
    • Legal DisclaimerThe information in this presentation is confidential and proprietary to SAP and may not be disclosed withoutthe permission of SAP. This presentation is not subject to your license agreement or any other service orsubscription agreement with SAP. SAP has no obligation to pursue any course of business outlined in thisdocument or any related presentation, or to develop or release any functionality mentioned therein. Thisdocument, or any related presentation and SAPs strategy and possible future developments, products andor platforms directions and functionality are all subject to change and may be changed by SAP at any timefor any reason without notice. The information in this document is not a commitment, promise or legalobligation to deliver any material, code or functionality. This document is provided without a warranty of anykind, either express or implied, including but not limited to, the implied warranties of merchantability, fitnessfor a particular purpose, or non-infringement. This document is for informational purposes and may not beincorporated into a contract. SAP assumes no responsibility for errors or omissions in this document, exceptif such damages were caused by SAP´s willful misconduct or gross negligence.All forward-looking statements are subject to various risks and uncertainties that could cause actual resultsto differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in makingpurchasing decisions. 2
    • Topics BI Trends BI Innovation Conclusion
    • BI Trends
    • Top Technology Priorities of CIOs, Gartner 2011 2012Rank Technology Rank Technology1 Cloud computing 1 Analytics and business intelligence2 Virtualization 2 Mobile technologies3 Mobile technologies 3 Cloud computing (SaaS,4 IT management IaaS, PaaS)5 Business Intelligence 4 Collaboration6 Networking, voice, and technologies (workflow) data communications 5 Legacy modernization7 Enterprise applications 6 IT management8 Collaboration 7 CRM technologies 8 ERP applications9 Infrastructure 9 Security10 Web 2.0 10 Virtualization 5
    • Surging Growth in Business Analytics +16.4% BI growth has more than quadrupled over last two years!“After three decades, the business analytics +13.4% market is finally reaching the mainstream There are few growth inhibitors in the foreseeable future” Dan Vesset, IDC +3.8% 2009 2010 2011Gartner: worldwide BI, analytics and performance management software revenue 6
    • Analytics is an Ever-Increasing Share of IT Budget “BI spending has far surpassed IT budget growth overall for several years” +4.3% Dan Sommer, Gartner +4.1% 3.9% 2009 2010 2011Gartner: worldwide BI, analytics and performance management software revenue 7
    • IT Spending Per Head Rising FastNew revenue generated from ITinitiatives (enterprise innovation, context- +60%aware computing, social networks, etc.)will become the primary factordetermining CIOs compensation.Information-smart businesses willincrease recognized IT spending perhead by 60%.“Enterprise leaders and stakeholders mustchange their way of thinking that “loweris better” for IT spending per employee” Gartner Predicts 2011 2011 2015 8
    • BI More Successful Than Ever2011 Successful BI Survey 9
    • Business Analytics Market SharesBusiness Analytics Market (BI, EPM, Analytic Applications)Share of Market, 2011 SAP 24% Oracle 15.6% SAS Institute 12.6% IBM 12.1% Microsoft 8.1%Gartner Market Share Analysis: Business Intelligence, Analytics and Performance Management Software, Worldwide, published April 2012 10
    • The New Data Warehousing External data CloudSensors, Real-time Massively Web, Unstructured Parallel Hadoop, NoSQL Complex Event Processing New Analytic Platforms Calculation In-Memory Column Engine Data Store Everybody in the industry is“Extreme data doing some performance” combination ERP, Replication 11
    • The New Analytics Experience Extranets Collaborative Action- Decision oriented Context Support Mobile Predictive Data Discovery Vizualization, Social Geolocation“Actionable Insights” 12
    • What’s Hotter?Collaborative, real-time, and predictive rose most, while ease ofimplementation, fast exploration, and ease of use remained highly important 13
    • What’s Harder?Big Data and Unstructured Content Big Data! 14
    • Cindi Howson, BI Scorecard“SAP is once again innovating in BI, not just integrating” 15
    • BI Innovation
    • Business Intelligence InnovationBI Core Creative Mobile Extreme Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network Innovation without Disruption 17
    • Core Business IntelligenceBI Core Creative BI Mobile BI Extreme Analytics Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network 18
    • Consol Glass Knows their customers 19
    • Johnson Controls 20
    • Easy, Rich InsightWith Search 21
    • BusinessObjects Open, Robust PlatformAll SAP sources, including SAP HANA, SAP ERP“infoSets,” SAP queries, ABAP, SAP Sybase IQanalytic functions supportAccess to Oracle EBSEssbase 11 dimensional access via MDX Hot backup and restore, lifecycle management, monitoring, reportingNative Sharepoint 10 Integration Expanded support forOpen Source developers and integrationHadoop Hive 22
    • Insight to Action Web Services BI docsSupported source documents:• SAP Crystal Reports• SAP BusinessObjects Dashboards Applications 23
    • Top Technical Factors in BI Success 24
    • Top in ETL Functionality and Ease of UseSource: Passionned ETL Survey Feb 2012 25
    • Applications for Data Stewards 26
    • What Do These SAP EIM Customers Have in Common?Run better with complete and accurate informationControls data quality Wow customer Reduced global spendand reduced IT costs service 27
    • Business Intelligence StrategySAP BI Playbooks: Interactive discovery, prioritization, and recommendations for addressing business pains and a successful enterprise BI strategy Current BI BI Strategy & Execution BI Strategy Needs Baseline Gap Analysis Baseline Foundation Analysis Playbook 1 Playbook 2 Playbook 3 Playbook 4 Create high-level Assess existence of BI Prioritize gaps of With prioritized gaps, 12 GAP Media Performance BUSINESS SOLUTION / BENEFIT Determi ne what metrics are needed to EXPECTED BENEFIT / VALUE Integrates different t ypes Tracking - We need demonstrate media performance of information i nto a summary of BI needs Strategy, existing BI needs, and promote the benefits of 13 deeper insight into how our media inv estments across various channels are per forming so we can bet ter allocate funds. Sales Performance Determi ne who needs the information, and in what form. Automate the del ivery of t he informat ion requi red to all who need it. Integrate data sources if needed. Deter mine the causes of sales r eductions si ngle view to per form trend analysis and provide a bet ter understanding of r eve nue relationships. Combines different by LOB, and their completeness of non-existent or poorly- addressing the gaps, Management - We need (bottlenecks in sales process), and the sources of sales deeper insight into sales appropriate i nfor mation/ KPIs to track informati on such as per formance, to be abl e Int egrate multiple sources (if nec essary). quota, quota achieved, to understand where Deter mine who needs what information pipeli ne, tenure, we re getting tracti on, and in what for m projected close for next where were not, and why Automate t he del iver y of t he information quart er to identify trends so adjust ments can be and pot enti al issues. made expected impact if execution, and impact executed strategy and map BI solutions to 14 Sales Var iance - We need to more qui ckly be able to identify what is causi ng sales variances across product, r egion, L OB, etc Deter mine the causes of sales r eductions (bottlenecks in sales process), and the appropriate i nfor mation/ KPIs to track Int egrate multiple sources (if nec essary). Deter mine who needs what information and in what for m Combines different sources of sales informati on such as quota, quota achieved, pipeli ne, tenure, projected close for next Automate t he del iver y of t he information quart er to identify trends addressed if completed components solve the business pain and pot enti al issues. 28
    • Creative Business Intelligence – Fast, Simple, AgileBI Core Creative BI Mobile BI Extreme Analytics Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network 29
    • New Analytic Infrastructures Calculation Engine Business Intelligence Query Results QueryWe now have the possibility to Aggregatesdramatically simplify our analyticinfrastructures IndexesSPEED & FLEXIBILITY Data Warehouse Data Marts ETL OperationalPlatform Analytic Data Store Copy Business Applications Data 30
    • Blur Operations and AnalyticsUse a single platform for both analytics and applications Business Intelligence Analytic Platform Copy Business Applications Data 31
    • 32
    • Exploration Views 33
    • Visual Intelligence 34
    • Visual IntelligenceTime and geographyawareness Easy drag-and-drop for immediate ad hoc views No need to build queries or use scriptsConsuming,categorizing,and filtering measuresand variables 35
    • Mobile Business IntelligenceBI Core Creative BI Mobile BI Extreme Analytics Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network 36
    • 37
    • Mobile 38
    • Mobile 39
    • Try the new “Experience SAP” Mobile Application 40
    • Paul Predicts 41
    • Afaria Analytics 42
    • Afaria Analytics Number of Devices by Operating system (OS) Number of Devices by Carrier Devices Number of Devices by Manufacturer Number of new devices added each month by OS Ownership of Devices [Corporate/Personal] Roaming activity of Devices [Data/Messaging/Voice] International roaming activity of Devices for current billing period Activity Number of devices that exceed the defined activity threshold Data, Voice and Messaging Usage by Carrier Number of Enterprise Applications installed by month Top 10 Enterprise Applications by installation status Applications Volume Licensing status for Enterprise applications Top 10 Enterprise Applications by platform & installation status Number of Enterprise applications that are out of version Devices that are compromised (iOS & Android) Number of Devices that have not connected in time Compliance Number of iOS Devices without a password policy Number of Devices that are out of compliance (by platform) Number of Devices that have access violations (by platform) 43
    • Voice Recognition is Getting Siri-ous 44
    • Next Up: Brain Waves! 45
    • 46
    • Extreme Business IntelligenceBI Core Creative BI Mobile BI Extreme Analytics Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network 47
    • Data Scientists Wanted1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 48
    • 2.5 PB7.9 ZB 49
    • 50
    • BIG DATAREAL TIMEPREDICTIVE 51
    • VELOCITY Worldwide digital content will double in 18 months, and every 18 months thereafter. IDC Mobile Inventory CRM Data GPS Emails Planning Demand Tweets Opportunities Instant Messages Speed Velocity VOLUME Customer VARIETY Things Service CallsIn 2005, humankind created 80% of enterprise data will150 exabytes of information. Sales Orders be unstructured, spanningIn 2011, 1,200 exabytes will Transactions traditional and non traditionalbe created. sources. The Economist Gartner 52
    • Understand Big Data through Information Management LifecycleTechnologies supporting enterprise requirements naturally co-exist and co-evolve Structured Versatile data queries Effort using SQL/OLAP Database Scripting and UDF to Replication/ Many instance formats process In-DB synchronization Many storage formats Federate queries across Mature connectors to Extract-transform-load ACID properties DB and DFS transport data to variety Event stream processing Transactional Low-latency processing of visualization tools Ingest Store Process Present File transfer Distributed File System (DFS) Transform to pre-process or at Need new storage Extract-load data from Files stored in native format time of request using map- formats for high speed variety data sources reduce and high concurrency Software-driven reliability model Huge amount of efforts to Emerging visualization BASE properties Effort define the SQL tools Lack of BI tool support Scheduled chains to create consumable information Simple SQL-like connectivity High-latency processing Unstructured 53
    • SAP Big Data Processing Framework Mobile Big Data AnalyticsPresent Big Data Applications Sybase ESP Sybase ASE SAP HANA Sybase IQ HadoopProcess Stream & event Transaction In-memory MapReduce processing Analytic Grid Processing Technology Batch Compute FrameworkStore DB Engine DB Engine DB Engine Hive/HDFS Sybase ESP Sybase Replication Server, SAP BusinessObjects Data Services (Integrate / synchronize data across deployment options)Ingest Monitor / filter streaming events Semi-structured Data Structured Data Unstructured Data 54
    • Hadoop And Related TechnologiesDoug Cutting with his son’s “Hadoop” elephant 55
    • Accessing Hadoop Data 56
    • Information Design Tool on Hadoop HiveA Data Foundation against a Hive schema One can draw joins between the Hive tables We support Hive tables, aliases, derived tables, Hive views and Hive partitioned tables 57
    • Examples 58
    • Complex Event Processing Event streams Alerts Sensors CEP engine DashboardsTransactions Downstream apps Price feeds In-memory cacheClick streams On-demand Etc. historical analysis and reporting Situational awareness Turn raw data into business events Continuous insight of what is Extract insight from the flood of raw data happening now Filter, consolidate, and correlate Immediate response Identify trends and patterns as they happen 59
    • CEP For Every Industry 60
    • Predictive Analytics“The Next Big Thing in BI” for two decades! – but maybe it’s finally time? Business Maturity Better Data Increased Performance 61
    • Predictive Analytics How do historical sales, costs, key performance metrics, and so on, translate to future performance? How do predicted results compare with goals? Forecasting What are the mainWhat anomalies might influencers of customer exist and conversely Key satisfaction, customer what groupings or Anomalies influencers churn, employee turnover,clusters might exist for and so on, that impact specific analysis? Challenges success? What are the correlations in Relationships Trends What are the trends – the data? What are the historical/emerging, sudden cross-sell and up-sell step changes, unusual numeric opportunities? values –that impact the business? 62
    • Predictive Analysis 63
    • Predictive Analysis 64
    • Predictive Analysis 65
    • Predictive Analysis for the Rest of Us The Predictive Analysis Process Designer can connect to BOE 3.x and 4.x Universes enabling them as data Embedding Predictive Analysis Services to provide for example – trend analysis, forecasting, outlier detection etc.Web Intelligence Web Intelligence ExplorerExplorer StreamWork Analysis, Edition for OLAP 66
    • Visual 3D Analytics 67
    • Cloud and Social BIBI Core Creative BI Mobile BI Extreme Analytics Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network 68
    • BI On Demand 69
    • Decision Collaboration and Analytics, On-Demand 70
    • Collaboration in Your On-Premise Analytics 71
    • 72
    • SAP Social IntelligenceExpertise location — Relationship Mining — Social Network Analysis 73
    • Conclusion
    • What Causes Decision Problems? People!Source: Economist Intelligence Unit 75
    • Business Analytics Solutions from SAP Data Sources Analytic Capabilities Access Analytic Applications Enterprise Business Performance Intelligence Management Collaboration Enterprise Governance, Information Risk, and Management Compliance Data Warehousing Services and Best Practices 76
    • Business Intelligence InnovationBI Core Creative Mobile Extreme Social Core for For IT and First experience Big data Capture the innovation Department for BI Real-time decision Complete BI Fast time-to- Content to point Predictive Opinion and Suite value of impact Facts Continued Connected to Expand to Leverage Leadership the Enterprise untapped users the network Innovation without Disruption 77
    • SAP BusinessObjects Resources Visit our Business Analytics resource center Visit our blog http://blogs.sap.com/analytics Join our official fan page on Facebook and follow us on Twitter 78© SAP 2009 / Page 78
    • ConclusionRevolution in analytic platformsBack end: simplification, new real-time opportunitiesFront end: mobile first, collaboration and consumerizationBig data is not just about big dataSAP Big Data Framework for volume, velocity, variety, validityBI StrategySAP BusinessObjects lets you leverage your existing investments to newusers and uses 79
    • Thanks!You Should Follow Me on Twitter: @timoelliott Email: timo.elliott@sap.com Analytics Blog: timoelliott.com