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Analytics: Innovation in Real-TimeTimo Elliott May 2012
What’s New? World Volatility                               2
The Road Ahead© 2012 SAP AG. All rights reserved.   Internal   3
“The age of software was fun –                  welcome to the age of data…”       “Organizations earn $10.66 for every $1...
Business Analytics Market SharesBusiness Analytics Market (BI, EPM, Analytic Applications)Share of Market, 2011           ...
Technology Trends© 2012 SAP AG. All rights reserved.   Internal   6
© 2012 SAP AG. All rights reserved.   Internal   7
High-Resolution Management “Right now, your company has: • 21st-century, Internet-enabled business processes • mid-20th-ce...
Remove Bottlenecks   Give business people what they’ve been asking for
Business / IT Tension                                        But the    I need my                                      sys...
Colgate-Palmolive                                      Able to run detailed profitability                                 ...
Provimi“3-3-3 Just do it!”    Increased working capital          by €20 Million© 2012 SAP AG. All rights reserved.   Inter...
Red BullImproved data compression, load times:   1.5 TB 300 GB, 50 mins 2 mins © 2012 SAP AG. All rights reserved.     Int...
Danone  Sustainability   reporting on 35,000 products© 2012 SAP AG. All rights reserved.   Internal   15
Walkers CrispsIdentified new cost savings                              16
Medtronic                                      Combine structured and                                       unstructured d...
What About Social Data?© 2012 SAP AG. All rights reserved.   Internal   18
Social Analytics Combine inventory and social media data to understand                        trends© 2012 SAP AG. All rig...
Mobility: Holding Supercomputers in Our Hands“The iPad 2 could have stayed onthe list of the world’s fastestsupercomputers...
Altron Allied Electronics                                        Mobile-first analytics                                   ...
Cornell Bookstore                                      .   Dependent factors                                          Hidd...
Health Intelligence© 2012 SAP AG. All rights reserved.   Internal   23
Hand Washing© 2012 SAP AG. All rights reserved.   Internal   24
© 2012 SAP AG. All rights reserved.   Internal   25
© 2012 SAP AG. All rights reserved.   Internal   26
Can You Remove Bottlenecks in Your Business?        Data Volume/ Complexity                             Flexibility       ...
It’s not about knowing, it’s about doing
Fresh Direct                “Our Food is Fresh.            Our Customers Are Spoiled”© 2012 SAP AG. All rights reserved.  ...
© 2012 SAP AG. All rights reserved.   Internal   30
React to changes in time to make a difference© 2012 SAP AG. All rights reserved.                       Internal   31
Parking Ticket Optimization                                      Leverage                                       spatial   ...
Fruit Ratings                  Provide data to customers to improve loyalty© 2012 SAP AG. All rights reserved.            ...
Houghton Mifflin Harcourt                                      Better planning                                      for co...
Charité University Hospital                                          Rethink                                      processe...
© 2012 SAP AG. All rights reserved.   Internal   36
Customer Intimacy© 2012 SAP AG. All rights reserved.   Internal   37
Customer Analytics© 2012 SAP AG. All rights reserved.   Internal   38
Detective ControlsFraud detection and controlContinuous risk assessmentAudit at the speed of business© 2012 SAP AG. All ri...
Telemetry for the Rest of Us© 2012 SAP AG. All rights reserved.   Internal   40
Intelligent Shoes© 2012 SAP AG. All rights reserved.   Internal   41
Intelligent Pills© 2012 SAP AG. All rights reserved.   Internal   42
Intelligent Airports>1m data points per day and growing (~10% customers with smartphones)© 2012 SAP AG. All rights reserve...
Intelligent Roads© 2012 SAP AG. All rights reserved.   Internal   44
Snail Tracking   Creative interpretation of a transponder-wearing snail© 2012 SAP AG. All rights reserved.                ...
Snail Tracking© 2012 SAP AG. All rights reserved.   Internal   46
Smart Meters1.8 Million Smart Meters by 2015© 2012 SAP AG. All rights reserved.   Internal   47
Efficiency Savings: $70 million over three years© 2012 SAP AG. All rights reserved.                Internal   48
Electricity Theft 77,000 homes, $100 Million a Year, 3% of bills© 2012 SAP AG. All rights reserved.               Internal...
Smart Meter Analysis                     0 hrs                             24 hrs                  0 hrs                  ...
Zigbee© 2012 SAP AG. All rights reserved.   Internal   51
Medical Example Here© 2012 SAP AG. All rights reserved.                                      Provide instant feedback   In...
Can You Rethink Your Business?                                      Real-Time Decisions                                   ...
Flip Business Models      Lead industry change
Analytics First                                      An author with a novel idea…© 2012 SAP AG. All rights reserved.      ...
© 2012 SAP AG. All rights reserved.   Internal   56
AOKThe Good Health Organization© 2012 SAP AG. All rights reserved.   Internal   57
Personalized Offer Testing© 2012 SAP AG. All rights reserved.   Internal   58
Can You Flip Your Business Model?           Turn Products Into Services                    Customized, Personalized       ...
The New Analytic Possibilities Are Endless…                  Instantly predict market trends   Provide exactly the right o...
We Have Faulty Perceptions© 2012 SAP AG. All rights reserved.   Internal   61
So Be Humble!© 2012 SAP AG. All rights reserved.   Internal   62
“The stone age was marked by mans                      clever use of crude tools; the                      information age...
Experience SAP HANA:www.experiencesaphana.com© 2012 SAP AG. All rights reserved.   Internal   65
ConclusionTime to rethink your analytic technologyBig data, mobile, social, collaboration, cloud…Time to rethink your busi...
Thanks!You Should Follow Me on Twitter: @timoelliott                            Email:                            timo.ell...
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Analytics: Innovation in Real-Time

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Presentation from ANZ SAP Innovation Forums and BI Briefings Tour: How top companies in the world are using analytics and real-time innovation. Learn more at: http://bit.ly/Lj18rw

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Transcript of "Analytics: Innovation in Real-Time"

  1. 1. Analytics: Innovation in Real-TimeTimo Elliott May 2012
  2. 2. What’s New? World Volatility 2
  3. 3. The Road Ahead© 2012 SAP AG. All rights reserved. Internal 3
  4. 4. “The age of software was fun – welcome to the age of data…” “Organizations earn $10.66 for every $1 spent on analytics”Source: Nucleus Research, “Analytics pays back $10.66 for every dollar spent”, December 2011 4
  5. 5. Business Analytics Market SharesBusiness Analytics Market (BI, EPM, Analytic Applications)Share of Market, 2011 SAP 23% Oracle 15.6% SAS Institute 13.2% IBM 11.6%Gartner Market Share Analysis: Business Intelligence, Analytics and Performance Management Software, Worldwide, published May 2011 © 2012 SAP AG. All rights reserved. Internal 5
  6. 6. Technology Trends© 2012 SAP AG. All rights reserved. Internal 6
  7. 7. © 2012 SAP AG. All rights reserved. Internal 7
  8. 8. High-Resolution Management “Right now, your company has: • 21st-century, Internet-enabled business processes • mid-20th-century management processes • all built atop 19th-century management principles.” – Gary Hamel© 2012 SAP AG. All rights reserved. Internal 8
  9. 9. Remove Bottlenecks Give business people what they’ve been asking for
  10. 10. Business / IT Tension But the I need my system can’t reports NOW! cope!© 2012 SAP AG. All rights reserved. Internal 10
  11. 11. Colgate-Palmolive Able to run detailed profitability analysis for the first time© 2012 SAP AG. All rights reserved. Internal 11
  12. 12. Provimi“3-3-3 Just do it!” Increased working capital by €20 Million© 2012 SAP AG. All rights reserved. Internal 12
  13. 13. Red BullImproved data compression, load times: 1.5 TB 300 GB, 50 mins 2 mins © 2012 SAP AG. All rights reserved. Internal 13
  14. 14. Danone Sustainability reporting on 35,000 products© 2012 SAP AG. All rights reserved. Internal 15
  15. 15. Walkers CrispsIdentified new cost savings 16
  16. 16. Medtronic Combine structured and unstructured data for business value© 2012 SAP AG. All rights reserved. Internal 17
  17. 17. What About Social Data?© 2012 SAP AG. All rights reserved. Internal 18
  18. 18. Social Analytics Combine inventory and social media data to understand trends© 2012 SAP AG. All rights reserved. Internal 19
  19. 19. Mobility: Holding Supercomputers in Our Hands“The iPad 2 could have stayed onthe list of the world’s fastestsupercomputers through 1994”(And the new iPad is at least twiceas fast!)© 2012 SAP AG. All rights reserved. Internal 20
  20. 20. Altron Allied Electronics Mobile-first analytics strategy: cheaper, easier, happier users© 2012 SAP AG. All rights reserved. Internal 21
  21. 21. Cornell Bookstore . Dependent factors Hidden relationship Limitation of regression model Forecasting based on multiple factors Predictive analytics on out-of-stock books© 2012 SAP AG. All rights reserved. Internal 22
  22. 22. Health Intelligence© 2012 SAP AG. All rights reserved. Internal 23
  23. 23. Hand Washing© 2012 SAP AG. All rights reserved. Internal 24
  24. 24. © 2012 SAP AG. All rights reserved. Internal 25
  25. 25. © 2012 SAP AG. All rights reserved. Internal 26
  26. 26. Can You Remove Bottlenecks in Your Business? Data Volume/ Complexity Flexibility Sustainability Unstructured data Social data Access on the move Transparency© 2012 SAP AG. All rights reserved. Internal 27
  27. 27. It’s not about knowing, it’s about doing
  28. 28. Fresh Direct “Our Food is Fresh. Our Customers Are Spoiled”© 2012 SAP AG. All rights reserved. Internal 29
  29. 29. © 2012 SAP AG. All rights reserved. Internal 30
  30. 30. React to changes in time to make a difference© 2012 SAP AG. All rights reserved. Internal 31
  31. 31. Parking Ticket Optimization Leverage spatial data© 2012 SAP AG. All rights reserved. Internal 32
  32. 32. Fruit Ratings Provide data to customers to improve loyalty© 2012 SAP AG. All rights reserved. Internal 33
  33. 33. Houghton Mifflin Harcourt Better planning for competitive advantage© 2012 SAP AG. All rights reserved. Internal 34
  34. 34. Charité University Hospital Rethink processes using mobile devices© 2012 SAP AG. All rights reserved. Internal 35
  35. 35. © 2012 SAP AG. All rights reserved. Internal 36
  36. 36. Customer Intimacy© 2012 SAP AG. All rights reserved. Internal 37
  37. 37. Customer Analytics© 2012 SAP AG. All rights reserved. Internal 38
  38. 38. Detective ControlsFraud detection and controlContinuous risk assessmentAudit at the speed of business© 2012 SAP AG. All rights reserved. Internal 39
  39. 39. Telemetry for the Rest of Us© 2012 SAP AG. All rights reserved. Internal 40
  40. 40. Intelligent Shoes© 2012 SAP AG. All rights reserved. Internal 41
  41. 41. Intelligent Pills© 2012 SAP AG. All rights reserved. Internal 42
  42. 42. Intelligent Airports>1m data points per day and growing (~10% customers with smartphones)© 2012 SAP AG. All rights reserved. 43 Internal 43
  43. 43. Intelligent Roads© 2012 SAP AG. All rights reserved. Internal 44
  44. 44. Snail Tracking Creative interpretation of a transponder-wearing snail© 2012 SAP AG. All rights reserved. Internal 45
  45. 45. Snail Tracking© 2012 SAP AG. All rights reserved. Internal 46
  46. 46. Smart Meters1.8 Million Smart Meters by 2015© 2012 SAP AG. All rights reserved. Internal 47
  47. 47. Efficiency Savings: $70 million over three years© 2012 SAP AG. All rights reserved. Internal 48
  48. 48. Electricity Theft 77,000 homes, $100 Million a Year, 3% of bills© 2012 SAP AG. All rights reserved. Internal 49
  49. 49. Smart Meter Analysis 0 hrs 24 hrs 0 hrs 0,06 0,05 24 hrs 0,04 0,03 0,06 0,02 0,05 0,01 0,04 0 0,03 0,02 0,01 0,04 0 0,03 0,02 0,04 0,01 0,03 consumption 0 0,02 0,01consumption 0,05 0 0,04 2 In-memory pattern recognition 0,03 0,05 0,02 [kWh] 0,04 0,01 algorithm crunches typical load 0,03 0 0,02[kWh] 0,01 0 1,00E-01 8,00E-02 6,00E-02 profiles out of those huge amount of data to “summarize” those data 1,00E-01 4,00E-02 8,00E-02 2,00E-02 6,00E-02 0,00E+00 4,00E-02 2,00E-02 0,00E+00 and categorize user behavior. 0 ,0 5 0 ,0 4 0 ,0 3 3 Instead of exploring millions of individual 0,05 0 ,0 2 0,04 0 ,0 1 0,03 0 0,02 0,01 profiles it is sufficient to take a look at the 1 0 typical size: millions of daily profiles typical pattern in the data to understand user behavior. Those pattern are the basis Millions of daily consumption profiles contain for other follow-up processes valuable information about customer behavior for a better energy management © 2012 SAP AG. All rights reserved. Internal 50
  50. 50. Zigbee© 2012 SAP AG. All rights reserved. Internal 51
  51. 51. Medical Example Here© 2012 SAP AG. All rights reserved. Provide instant feedback Internal 52
  52. 52. Can You Rethink Your Business? Real-Time Decisions Geographic Analysis Customer Interaction Applications Predictive, Risk-Based Planning Mobile Applications Sensor Data Customer-Facing Benchmarks© 2012 SAP AG. All rights reserved. Internal 53
  53. 53. Flip Business Models Lead industry change
  54. 54. Analytics First An author with a novel idea…© 2012 SAP AG. All rights reserved. Internal 55
  55. 55. © 2012 SAP AG. All rights reserved. Internal 56
  56. 56. AOKThe Good Health Organization© 2012 SAP AG. All rights reserved. Internal 57
  57. 57. Personalized Offer Testing© 2012 SAP AG. All rights reserved. Internal 58
  58. 58. Can You Flip Your Business Model? Turn Products Into Services Customized, Personalized Iterative, Real-Time Improvements Work With Your Ecosystem “Unthinkable Apps”© 2012 SAP AG. All rights reserved. Internal 59
  59. 59. The New Analytic Possibilities Are Endless… Instantly predict market trends Provide exactly the right offers and customer needs and service levels to every customer Predict how market price Have a continuously-updated volatility will impact your window onto future sales, production plans showing changes in real time See changes in demand or Understand what your supply across your entire customers and potential Supply Chain immediately customers are saying about you, right now Monitor and analyze all Predict cash flows to manage deviations and quality issues collections, risk and short- in your production process term borrowing in real time© 2012 SAP AG. All rights reserved. Internal 60
  60. 60. We Have Faulty Perceptions© 2012 SAP AG. All rights reserved. Internal 61
  61. 61. So Be Humble!© 2012 SAP AG. All rights reserved. Internal 62
  62. 62. “The stone age was marked by mans clever use of crude tools; the information age, to date, has been marked by mans crude use of clever tools.”© 2012 SAP AG. All rights reserved. Internal 63
  63. 63. Experience SAP HANA:www.experiencesaphana.com© 2012 SAP AG. All rights reserved. Internal 65
  64. 64. ConclusionTime to rethink your analytic technologyBig data, mobile, social, collaboration, cloud…Time to rethink your businessLook for new opportunities to: eliminate bottlenecks, rethink businessprocesses, flip business modelsYou can start todayDon’t be left behind© 2012 SAP AG. All rights reserved. Internal 66
  65. 65. Thanks!You Should Follow Me on Twitter: @timoelliott Email: timo.elliott@sap.com Analytics Blog: timoelliott.com
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