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Ten reasons to choose Sybase ASE to power SAP

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  • 1. © 2010 SAP AG. All rights reserved. / Page 1 Ten reasons to choose Sybase ASE to power SAP Top 10
  • 2. © 2010 SAP AG. All rights reserved. / Page 2 Proven Proven for enterprises Optimized Optimized and certified to run SAP Innovative Track record of product innovation Migration Lower the risk for migrating your SAP systems Cost Lowest total cost of ownership Ecosystem Partner-friendly strategy to maximize innovation and choice Performance Best transactional performance Vision Best-in-class data management platform Reliable Most reliable for mission critical environments Trust Better business partner 1 2 4 3 5 6 7 9 8 10
  • 3. © 2010 SAP AG. All rights reserved. / Page 3 Proven For Enterprises Sybase ASE has been in use for over 20 years in highly demanding, mission critical OLTP environments within the banking, finance, healthcare, government, and telco worldwide 46 of Top 50 Global banks Runs more than 50% of transactions on Wall Street2 Most successful database software vendor in China 30,000 customers worldwide Top Tier database vendor for enterprises1 5 new customers/day 5TB/3200 concurrent users 600K transactions/hour 14 TB genetic data Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust 1. Forrester Research Enterprise DBMS Wave, Q2 2009 2. Sybase Marketing Analysis, 2006
  • 4. © 2010 SAP AG. All rights reserved. / Page 4 1980s 1990s 2000s 2010s CLIENT/SERVER Client Server Architecture, Storied Procedures, Triggers HETEROGENEOUS DATA MGT. Distributed query processing, Replication, Data windows SPECIALIZED DBMS OLTP, Analytics, Embedded, Columnar LOW-COST Linux, Java in DBMS, XML CLUSTERING Database security, cluster workloads, virtual resource UNWIRED Mobile RDBMS SCALE-OUT Very-large databases (VLDB) A Track Record of Product Innovation First to market with client/server relational database (1988) No. 1 in mobile database and mobile middleware (2004) Guinness World Record: 1PB EDW (2007) Sets TPC-C benchmark record on Linux (2008) First to deliver open replication technology (1990) REAL-TIME In-Memory Computing, Complex Events BIG DATA HADOOP CLOUD Next-generation enterprise cloud Healthcare is a rapidly changing environment. Our application suite continues to evolve, and ASE has kept up with user requirements with continuous product innovation and upgrades Russel Duncan, CEO – Emerging Systems ”“ First to market with in- memory analytic appliance (2010) Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust
  • 5. © 2010 SAP AG. All rights reserved. / Page 5 Most Cost Effective Running the SAP ERP on Sybase proves to be a winning combination because it allows medium- sized companies like us to install it in a cost factor that will be beneficial in both hardware and software and at the end maintenance" CIO, El Machetazo ” “ Total Cost of Ownership - Levers Software 40-50% lower capital investment costs  8% SAV  No separate fees for high-value capabilities Servers, Storage, Power, Floor Space 24% storage capacity 29% server processing power  Unique architecture to consume lower footprint on host server  Optimized memory model: 40-60K memory per connection (versus 1MB for leading competitor)  Fewer system processes and data files  Market leading compression DBA - Staff 27% less IT staff overall 23% fewer training hours 40% fewer DBAs  Management features to automate administration  Integrated security  Integrated employee life-cycle management Downtime 39% less downtime than competition 39% lower productivity loss  Design that minimizes architectural complexity  Capabilities that maximize availability Source: IDC - 2011 "Calculating the True Cost of RDBMS Ownership and How ASE Stacks Up: A Guide for SAP ERP Users” Bloor Research: Sybase ASE Total Cost of Ownership - A Comparison to Oracle (Bloor) - 2011 Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust
  • 6. © 2010 SAP AG. All rights reserved. / Page 6 Market Leading Performance According to our own internal testing, Sybase is offering a 30-40% performance benefit over competing vendors on the same platform. Bayer ” “ Enterprise-Grade Throughput Unlimited Scalability Breakthrough Compression • Advanced structured and unstructured data compression • Storage optimized data management • Seamless processing of compressed and uncompressed data 0.00 1.00 2.00 3.00 4.00 5.00 6.00 7.00 12 engines 24 engines 36 engines 48 engines 60 engines 72 engines MillionInserts/sec  Internal benchmark to measure trading data INSERTS against ASE. • Scales on highly parallel boxes with large #cores • Optimized resource utilization for large number of users • Self-management of compute resources for high concurrency • State of the art optimizer technology • Caching and In Memory optimizations for modern h/w • Low query latency and high update throughput 0 50 100 150 200 250 300 TPCC Text ERP Install TPCH Sybase CRM Uncompressed Compressed 0 20 40 60 DB Time CPU Time Milliseconds DB/CPU Times on SD Benchmark Competitor DB ASE Source: Sybase/SAP Internal Performance Testing, December 2011 Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust
  • 7. © 2010 SAP AG. All rights reserved. / Page 7 Most Reliable for Mission Critical Environments The last time we shut down several of our Sybase ASE databases that support critical applications was almost two years ago, and that was only because we needed to apply an upgrade. The product is so reliable you actually don’t require any hardware redundancy to go with it. Database Administrator, Financial Services Company ” “ Unplanned Downtime Incidents/Month Mean Time To Repair 12% Other Sybase Other Sybase 40% IDC - 2011 "Calculating the True Cost of RDBMS Ownership and How ASE Stacks Up: A Guide for SAP ERP Users" Unique architectural design reduces operational complexity  Minimal reliance on Operating System (OS): to isolate itself from many external problems  Modular architecture to maximize processing resource availability Capabilities that maximize availability  Databases recovered independently of each other and in parallel  Options for high availability (HA, Replication Server technologies)  Remote diagnostics: Capture diagnostic data and deliver directly to Sybase support Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust
  • 8. © 2010 SAP AG. All rights reserved. / Page 8 Advanced capabilities for zero-downtime scenarios1 ▌ Integrated High-Availability and Disaster Recovery ▌ Guaranteed fast-delivery of data alterations ▌ Heterogeneous database environments ▌ Multi-site availability Optimized for SAP ▌ Storage compression optimized for SAP ▌ Advanced text and large object management Simplified administration ▌ Monitoring through standard SAP tools ▌ Enhanced tuning options ▌ Advanced integrated database administration Optimized to Deliver Greater Value from Your SAP Landscape Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust 1. Delivered via Sybase Replication Server Advanced Business Continuity At Lower Cost Regional Data Centers Redundant Infrastructure Single Point of Failure Point to Point Replica Off Line Global Replication Less Infrastructure Costs Multiple Redundancies Multi-Point Replica Available At All times Traditional HA Live /Live with ASE/SRS Exclusive Capabilities
  • 9. © 2010 SAP AG. All rights reserved. / Page 9 Migrate With Less Disruption and Risk Migrating to Sybase ASE was fast and straight forward. The integrated Business Suite and ASE solution enables SAP IT to lower our total operational cost while at the same time making better use of IT resources through integrated management tools like DBA Cockpit Oliver Bussman, CIO, SAP AG ” “ Process to Minimize Downtime Expertise To Reduce Risk Plan To Manage Risk Methodology  Down Time between 12 to 72 hours  Fits in most weekend maintenance window  Near Zero downtime available in future with Replication Server SAP Services  Trained migration specialists  Completed 200+ migrations across all databases in last 24 months Global Ecosystem Partners  Training and certification Plan Migration Fixed cost/scope to accurately plan migration effort Packaged Services Rapid Deployment Package Migration Services (Go Live < 5 Weeks) Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust
  • 10. © 2010 SAP AG. All rights reserved. / Page 10 We are determined to grow SAP to the second largest database technology vendor by 2015. Our strategy aligns us better than ever with HP to address the demand for fresh game changing business solutions. Hewlett Packard Company ”“ A Partner-Friendly Ecosystem Strategy for Better Choice Premier partners already in your data centers Migration services on your terms  Certification and Benchmarking  Performance Engineering  Joint Development  Migration  Implementation  Performance Optimization  Training Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust
  • 11. © 2010 SAP AG. All rights reserved. / Page 11 Replication, Events and Data Services Real-Time Data Management Platform for Next-Generation Uses ▌ ASE: Extreme transactions with low TCO ▌ IQ: Advanced DW and HADOOP ▌ ESP: Events Streaming ▌ SQLA: Mobile and Embedded ▌ Smart Data Services ▌ Open APIs and Protocols ▌ Advanced High-Availability SAP's vision is focused on enabling a paradigm shift in data management: transforming enterprise IT departments from complex and slow landscapes—struggling to deliver on organizational objectives—to a simplified architecture that enables new classes of ‘big data,' cloud and mobile applications in addition to renewing existing applications non-disruptively Dr. Vishal Sikka, Member of SAP Executive Board ” “ Next Generation Real-Time Data Management Platform Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust SAP HANA Infrastructure Best-In-Class Database Capabilities Common Administration, Modeling, Lifecycle Tools
  • 12. © 2010 SAP AG. All rights reserved. / Page 12 Most Trusted Partner Better Choice  Choice for hardware that’s best for your business  Sybase customers running ASE on Itanium Across Industries ( Metropolitan Health Group, Nielsen, McKesson, Thomson Reuters, HSBC, Atos Origin) Customer Satisfaction  97% customer satisfaction ratings  Maintenance guaranteed through 2020 Superior Supportability  Fully synchronized ASE + Business Suite release cycles  Single source for support maintenance and lifecycle management  Joint validation and certification; SAP delivers 1st level Support for Sybase ASE It is as robust and feature rich a solution as we've seen and is part of our core reference architecture. Equally important, Sybase is a very responsive, customer-focused company The Pepsi Bottling Group ”“ Top 10 1 2 3 4 5 6 7 8 9 10 Proven Innovative Cost Performance Reliable Optimized Migration Ecosystem Vision Trust