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04 Jens Broetzmann -SAP- Design Thinking & Agile

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  • 1. Agile & Design Thinking 1+1=3 Power Techniques which bring your project to the next level Solve Problems using Design Thinking + Business Thinking to Create Value
  • 2. Agile methods help us to implement the things right
  • 3. But how do we know that we are building the right things?
  • 4. Scrum Role: The Product Owner “The Product Owner is responsible for maximizing the value of the product” Scrum Guide
  • 5. How can the Product Owner and his team identify the important features & requirements? FETURES USED IN A TYPICAL SYSTEM 45% of the features are NEVER used Only 20% of the features are used ALWAYS or OFTEN
  • 6. What makes it from your perspective so difficult to identify the right requirements? Please discuss with your neighbor to your left or right or both () 2 Minutes
  • 7. “IT’S NOT THE CUSTOMER’S JOB TO KNOW WHAT THEY WANT.” Steve Jobs
  • 8. How can Design Thinking help? Design Thinking With SAP is a UNIQUE PROBLEM SOLVING EXPERIENCE that brings together BUSINESS THINKING with DESIGN THINKING to CREATE VALUE for your CUSTOMERS.
  • 9. Design Thinking – What it takes People: multidisciplinary team(s) of T-shaped people with a culture of empathy . Environment and Materials An environment with a culture of trust and the space/material for creative teamwork (post-its, brown paper, flipcharts) Approach Highly iterative process consisting of activities facilitated by Design Thinking Coaches.
  • 10. The six basic steps of Design Thinking
  • 11. Research phase: Put yourself into the shoes of your customer Storytelling- a day in a life of……. Personas Create a vision- first lowfi prototype
  • 12. Story Map with Personas- Creating, Structuring & Sorting the product backlog
  • 13. Combining Design Thinking & Agile Practices Constantly improving your Prototype
  • 14. Finding the sweet spot Design Thinking suggests to approach problems starting with the desirability angle to find the “sweet spot” between Desirability, Feasibility and Viability.
  • 15. Why Design Thinking works... • It starts with empathy: Put yourself into the shoes of your customer from the very beginning. • Team work: Unleash the power of peoples creativity & know-how to build the right solution. • Constant check if you are on the right track: Iterative Process with early feed-back loops. • Fail, but fail early Agile (low-fi) prototyping ensures extreme agility.
  • 16. When do YOU start to Design Think? Learn it yourself SAP Design Thinking Training Next Course THINK1 3 & 4th of February Den Bosch Learn how it works yourself: Design Thinking Training Do it together with us and your team Facilitation of Design Thinking Workshops
  • 17. Agile and Design Thinking are a great match Agile/Scrum helps us to: Build the things right. Design Thinking helps us to: Build the right things.
  • 18. Questions? Jens Broetzmann SAP Agile Consultant & Trainer Business Transformation Services | SAP Netherlands +31 6 53 43 24 23 | jens.broetzmann@sap.com | Linked In My objective: Help customers to improve the effectiveness and efficiency of SAP Project implementations. ►12,5 years experience in SAP project implementations. ►CSM | CSPO | Lean Green Belt | Design Thinking Coach ► Founder SAP NL Agile Initiative & Agile Concept ► Major SAP Agile customers: DSM | ERIKS | AKZO NOBEL | ACHMEA | NIDERA | MAASTRICHT UNIVERSITY © 2013 SAP AG. All rights reserved. Public 19

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