SAP FOCUS: SAP MENA SME Newsletter - vol. 01 : 26-03-2014
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SAP FOCUS: SAP MENA SME Newsletter - vol. 01 : 26-03-2014

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Increasing globalization, cut-throat competition from other SMEs and large companies, evolving markets, new customers and advancing technology has created a challenging environment for small and ...

Increasing globalization, cut-throat competition from other SMEs and large companies, evolving markets, new customers and advancing technology has created a challenging environment for small and medium-sized enterprises (SMEs) to operate. Realizing the need for adaptation and innovation, SMEs are making major changes in their business models, products, market strategies to level the playing field with other companies. More importantly, SMEs are investing into newer technology, more aggressively than ever, to improve operations and make themselves more agile.

A growing number of SMEs are investing into enterprise-wide business management software (BMS) and business analytics software. They are also looking at mobile technology to transform their business and also considering cloud and social platforms to bring about operational change.

Realizing the needs of the SMEs is SAP, the world’s largest and most experienced software provider catering to more than 200,000 customers most of which are SMEs. Offering a comprehensive set of solutions specially designed for SMEs, offering industry expertise and an extensive support system from partners and other customers, SAP is leaving no stone unturned to help SMEs
succeed.

This monthly newsletter, a collaborative effort by SAP, its Gold Partners and SPI Group aims to highlight the diverse SAP technology that SMEs in the Middle East and North Africa (MENA) region use to run their companies better. It will feature testimonials from these SMEs, simplify SAP technology so that SMEs can understand it better and acquaint them with various SAP updates, so that they can run their company smoothly and efficiently.

This is the first issue of the newsletter and we hope you like it.

Amey Borkar
Assistant Editor, SPI Group

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    SAP FOCUS: SAP MENA SME Newsletter - vol. 01 : 26-03-2014 SAP FOCUS: SAP MENA SME Newsletter - vol. 01 : 26-03-2014 Document Transcript

    • Special Summit Edition I Pages 4 I April 2014 www.sap.com/mena I www.smeworld.ae A SPI-SAP bulletin for fast growing SMEs Page2 Blendingtechnologyandexpertisefor aperfectcupofentrepreneurialsuccess Abdel Halim Jarakji, General Manager, Maatouk Factories SAL talks about how SAP BusinessOne, implemented by Procons- 4IT is helping them deliver best coffee experience to coffee lovers everyday. Page3 SAPhelpsRasasiwhiff thesweetscentofsuccess Manoj Kumar M, Group General Manager of Rasasi Perfumes Industries LLC, Dubai talks about how SAP solutions and services, implemented by SAP Gold Partners Intelligent Software Services (ISS), is helping Rasasi function smoothly and efficiently. Page3 UnlockingnewvalueforSMEsusingCloud With the diverse SAP Cloud offerings, companies can adapt to the ever-changing market dynamics and customer needs while also managing the entire business, right from HR to finance, to customers and also procurement. Page4 ThetopreasonswhySMEsshouldchoose SAPtotransformtheirbusiness Page4 TopSAPNews Brief highlights of SAP-related news across MENA Editor’sNote Increasing globalization, cut-throat competition from other SMEs and large companies, evolving markets, new customers and advancing technology has created a challenging environment for small and medium-sized enterprises (SMEs) to operate. Realising the need for adaptation and innovation, SMEs are making major changes in their business models, products, market strategies to level the playing field with other companies. More importantly, SMEs are investing into newer technology, more aggressively than ever, to improve operations and make themselves more agile. A growing number of SMEs are investing into enterprise-wide business management software (BMS) and business analytics software. They are also looking at mobile technology to transform their business and also considering cloud and social platforms to bring about operational change. Realising the needs of the SMEs is SAP, the world’s largest and most experienced software provider catering to more than 200,000 customers most of which are SMEs. Offering a comprehensive set of solutions specially designed for SMEs, offering industry expertise and an extensive support system from partners and other customers, SAP is leaving no stone unturned to help SMEs succeed. This monthly newsletter, a collaborative effort by SAP, its Gold Partners and SPI Group aims to highlight the diverse SAP technology that SMEs in the Middle East and North Africa (MENA) region use to run their companies better. It will feature testimonials from these SMEs, simplify SAP technology so that SMEs can understand it better and acquaint them with various SAP updates, so that they can run their company smoothly and efficiently. This is the first issue of the newsletter and we hope you like it. Amey Borkar Assistant Editor, SPI Group
    • F rom undergoing harvesting, fermentation, roasting, grinding, packaging and then finally making it to our coffee mugs, the journey of coffee beans is enriched with unique traditions, hard work and pas- sion. Maatouk Factories SAL, a coffee production company headquartered in Lebanon, supplying a wide range of coffee products to countries across the world, makes sure this journey translates into an aromatic, flavorsome and blissful consumer experience. History of Maatouk The journey of Maatouk coffee started in the 1960s, when the Maatouk family running the Maison du Café Maatouk roastery in downtown Beirut expanded it into a café, restaurant and a sweet shop. But when the civil war erupted in Lebanon, it forced the Maatouk family to move to UK in the 70s where Mahmoud Maatouk founded a coffee factory in Hayes, Middlesex and enjoyed a successful stint for nearly two decades. In the 90s, he came back home to Lebanon and re-founded a coffee factory in Dohat al Hoss. In 2001, a state-of- the-art coffee production factory was set up in Bchamoun Industrial Area, Lebanon, and since then, there has been no looking back for Maatouk. SAP BusinessOne and Maatouk To ensure that the company runs smoothly and we all get to enjoy the great taste of coffee every day, Matoouk relies on SAP BusinessOne. Considered to be SAP's most affordable entry-level ERP solution, Blendingtechnologyandexpertisefor aperfectcupofentrepreneurialsuccess SAP BusinessOne is built for small businesses that want to fully integrate their end-to-end business and grow. This is best fit for companies that have outgrown packaged accounting- only software and need to replace multiple, nonintegrated applications. SAP BusinessOne was successfully implemented by SAP Gold Partner - Procons 4IT in 2008 and since then, it has been helping Maatouk gain precise control over all the operations starting from logistics, production to financial data. Procons 4IT have played an indispensable role in providing professional services to Maatouk time and again to make sure the software is running smoothly. SAP Business One, a small business software helps entrepreneurs better manage every aspect of their company - from sales and customer relationships to financials and operations. It is available on-premise, on-demand, and powered by SAP's in-memory computing platform (SAP Hana). SAPBusinessOnehelps Maatoukrunsmoothlyand efficiently.Itprovidesour managementwithaccurate reports,helpingustaketheright decisionattherighttime. AbdelHalimJarakji, GeneralManager,MaatoukFactoriesSAL Focus-Interview AbdelHalimJarakji, GeneralManager,Maatouk FactoriesSALtalksabout howSAPBusinessOne, implementedbyProcons- 4ITishelpingthemdeliver bestcoffeeexperienceto coffeeloverseveryday. Scan QR code to access complete story
    • Focus-Interview SAPhelpsRasasiwhiffsweetscentofsuccess Q:What are the different SAP solutions and services used by Rasasi Perfumes? Who are the implementation partners in the Middle East? A: Rasasi Perfumes uses ECC 6.0, an enterprise resource planning software to manage the overall business process operations of the company. We use Solution Manager for the ticket and support management system and SAP BI and BO for the business information reporting, KPI measurements and business decisions. Our implantation partners are ISS Consulting, Dubai. Q: For how long has Rasasi Perfumes been using the SAP technology? A: We’ve been using SAP systems solutions and services for two years now. Q: How does SAP help Rasasi Perfumes run smoothly? Kindly elaborate on the different SAP services used by the various departments at the company. A: In the Accounts department, SAP’s Finance and Controlling module takes care of the accounts that are payable, receivables, asset management, expense postings, budgeting, profitability analysis, CCA, PCA, banking and even management reports. While the Distribution department uses SAP for order management, analysis, delivery confirmation and invoicing, the Logistics department uses Materials and Warehouse Management module to ensure stocks are distributed to export customers and retail outlets. SAP also assists us in warehouse management and handling physical inventory. Using SAP solutions and services, the Purchase department can carry out purchases better and manage purchase delivery with the supplier more effectively. Using the Material ManojKumarM,GroupGeneralManagerofRasasiPerfumesIndustriesLLC,Dubaitalks abouthowSAPsolutionsandservices,implementedbySAPGoldPartnersIntelligent SoftwareServices(ISS),ishelpingRasasifunctionsmoothlyandefficiently. Management module, Rasasi’s Quality control department ensures that the inbound and outbound perfumes are not compromised on quality. The Production department uses SAP’s Production Planning module to plan the required material, schedule production, control shop floor and also facilitate product costing. The Human Resource department uses HCM – Human Capital Management module to manage employee data, processing their payrolls and taking care of payroll settlements. UnlockingnewvalueforSMEsusingCloud WiththediverseSAPCloudofferings,companiescanadapttotheever-changingmarketdynamicsandcustomer needswhilealsomanagingtheentirebusiness,rightfromHRtofinance,tocustomersandalsoprocurement. DenizKilyar,DirectorofCloud&LineofBusinessApplicationsatSAPMENAexplainstheofferings Q: In simple words, how would you describe SAP’s Cloud Computing offering? A: Cloud computing means storing and accessing data and applications in a Data Center that is maintained by someone else while you get access to it through internet. SAP has brought some best of breed solutions for pillars of business, i.e. procurement, human capital management as well as the the most innovative platform – Hana – as a platform to offer tot its customers. Q: How can Cloud serve as a platform for innovation for a SME? A: The major models of cloud computing service are Software-as-a- Service (SaaS), Platform-as-a-Service (PaaS), and Infrastructure-as-a Service (IaaS). Using the PaaS model and the SAP HANA platform, a company can build their own applications, innovate, customize them for organizational use. Q: How can Cloud help to cut costs in a company? A: For an IT manager, hidden IT costs or costs of upgrade are a great challenge when putting together the IT plan for the company. But, with Cloud these costs are easily visible not only for that year but also for the years to come. These costs are also inclusive of services and support upgrades. Q: What are the different types of solutions offered by Cloud? A: Cloud applications are built from the ground up, leveraging SAP’s innovation, industry expertise, and global reach to enable you to execute your business strategies at scale and adapt your processes quickly and easily. From helping HR departments to find the right people to equipping companies to monitor customer conversations on social media sites, SAP cloud solutions assist every unit in a company unlock new levels of agility and performance that you may not have believed was possible. Scan QR code to access complete story Scan QR code to access complete story
    • JEDDAH: The Chief Learning Officer of the world’s largest business software company urged Saudi Arabian businesses to embrace big data and disruptive technologies to improve employee prospects and profitability. Speaking at in Jeddah at ASTD MENA 2014, Jenny Dearborn said that, more than ever before, smart companies are “redefining” workplace education and precisely aligning it with business objectives to dramatic, positive effect. Focus-Readerresponseinitiative SAP,Endeavourjoinforcesto supportlocalbusinesses DUBAI: SAP has teamed up with world-leading entrepreneur catalyst Endeavor to promote innovative new approaches to business success in the region. To kick off the collaboration, SAP recently hosted a series of “Design Thinking” workshops in Dubai to help local entrepreneurs shake up “business as usual” mindsets. Design Thinking is an approach to assist companies and people to uncover innovative ideas, brainstorming new business models and leveraging disruptive technologies to deliver value to their customers. Disruptivetechnologiescanbe “Game-Changers”foremployee training’ Etisalat has partnered with SAP to deliver a comprehensive range of enterprise mobility services and solutions to businesses of all sizes in the UAE. Under the partnership, Etisalat will build and offer cloud-based and on-premise mobility management solutions, based on a robust mobility platform from SAP. Such solutions offer companies a lower entry cost for enterprise-grade mobility management with faster time to market, thereby minimizing the cost and risk of implementing and maintaining a mobility infrastructure. They also offer flexibility and scalability to any organisation, geography and usage model. (Courtesy: SAP.com) For more details and other SAP related news reports, visit www.sap.com EtisalattoofferSAP-based mobilitysolutionstoUAE TopSAPNews HerearethetopreasonswhySMEs shouldchooseSAPtoruntheirbusiness SAPofferscomprehensive solutionsspeciallydesignedfor SMEs. Broadly divided into analytics solutions and business management solutions, SAP helps companies take better decisions and streamline their processes. In the Analytics solutions, SAP offers SMEs a customised business intelligence and performance management software. While its BusinessObjects BI OnDemand solution provides complete, cloud-based business intelligence (BI) solution, SAP Crystal solutions offers simple and affordable business intelligence tools for everyday use. SAP’s Business management solutions has three offerings--while SAP BusinessOne has a complete, integrated, and affordable ERP (Enterprise Resource Planning) solution for small companies, SAP Business ByDesign has an on-demand solution that is complete, integrated, and adaptable. The last business management solution—SAP Business All-in-One has powerful, industry- specific solutions for midsize companies. SAPisrecognizedasaleaderby industryexperts SAP is the world’s largest and most experienced business software supplier. It has more than 200, 000 customers of which 80 per cent constitute SMEs. It serves customers in 120 countries, has 75 country offices and has 13,000+ partners. SAPofferschoicestosuityour business It provides a complete, integrated functionality for a small or midsize enterprise, delivered the way the client desires. While the solutions come in two choices—packaged and custom, deployment of the software comes with different options-- on premise, on device, on demand or even hosted. Licensing is also available in two choices—Perpetual or Subscription-based. SAPalsogetstheindustry expertisetoworkfortheSME. With its Best Practices packages and templates, SAP delivers 1,300+ industry-specific solutions. SMEoffersgreattimeforvalue With its innovative packaging which involves Best-practice templates, Preconfigured processes, Pre-integrated applications, SAP offers fast time to value with ERP in 2-12 weeks and BI in one day or maximum 8 weeks. SAP also has affordable solutions priced with fixed scope and fixed cost. Scan QR code to access complete story An initiative by Supported by