kea ways & QuotdenssTa les i a’ Ru nM e from Dr. JohBr Wh ain at all presenters n eed to kno w s) t ion (of sort A presenta s by Gar r Reynold
These takeaways and quotes are based on three of Dr. Medina’s 12 rules > just Here they are...
Rule #1Exercise boosts brain power.Rule #4We don’t pay attention to boring things.Rule #10Vision trumps all other senses.
“ If you are in education, you are in the business of brain development. If you are leading a modern corporation... you need to know how ” brains work. — Dr. John Medina
owerP oint isDeath -by-P mon that it ’s justso com d “nor mal.”con sidere normal... Yeah, ab
“ Toss your PowerPoint presentations. — Dr. John Medina ”
So stop doing this:
Which leads to this:
Which costs this:
12 Brain rules t #1, #4, and #10.We ’ll look a
Brain Rule #1
Rule #1 brain power cise boostsExer
What are some examples of perfect “anti-brain” environments today? according to Dr. Medina
theL e c t u re h all Classroom pic
“There is no greater anti-brainenvironment than the classroom ”and cubicle.— Dr. John Medina
Sure, you know exerciseis good for you...
But exercise is not just goodfor general health, it actuallyimproves cognition.
ore b rain b eneﬁts:M EF ITS BEN ion Reduce s depress a dementi Treats reasoning Improves m Improve s long-ter memory d Imp roves flui in telligence lzheimer’s Reduces A % 0 risk by 5 lems solve prob Helps you . A nd more..
What’s this have to do with presentations? Two things...
1 Passively sitting is a very unnatural thing. Audiences have no patience for tedium. Think of the presentation from your audienceʼs point of view.
2 During the preparation stage, if youʼre struggling with an idea, if youʼre stuck, then go for a walk, a run, just move...
...we were born to move. Evidence suggest we may even think better if we toss the couch-potato lifestyle.
...we were born to move. Evidence suggest we may even think better if we toss the couch-potato lifestyle. .. otato. H m mm...P
Brain Rule #4
Rule #4 do n’ t pay We ntio n to atte ngs ing thi bor
“Multitasking, whenit comes to paying ”attention, is a myth. — Dr. John Medina
“We are biologically incapable ofprocessing attention-rich inputs ”simultaneously. — Dr. John Medina
People who are interrupted:Take 50% longer to complete a task. Make 50% more errors.
“ When you’re always online you’re always distracted. — Dr. John Medina ”
“ So the always online organization is the always ” unproductive organization. — Dr. John Medina
Yet, most presentations are puttogether while doing other things... Is this you?
Johnson! Where’sthat pres entation I asked f or?!!!!
Try “going analog” and focusing onlyon the presentation in the prep stage. Is this you?
“ If you want to get the particulars correct, donʼt start with the details. Start with the key ideas and, in hierarchical fashion, form the details ” around these larger notions. — Dr. John Medina Good advi ce, but ho pay attent w long can ion to you people r talk?
The brain needs a break .
“ If keeping someone’s attention in a lecture was a business, it ” would have an 80% failure rate. — Dr. John Medina
After 10 minutes,audience attentionsteadily drops.
The 10-minute rule HighAttention Low 10 20 30 40 50 Minutes of class time Source: www.brainrules.net/attention
Dr. Medina suggestschanging gears every10 minutes in yourpresentation (lecture,etc.). Tell a relevantstory, show a relevantvideo, do a relevantactivity, etc.
We’re wired tonotice patterns
Chunking exampleIRSYMCAWTFIBMKGBFBI At first those letter won’t make sense... But eventually yo u’ll recognize chunks you’ve see n before.
Chunking exampleIRSYMCAWTFIBMKGBFBI Of course, graphic design can help you see the chunks... Adapted from: www.brainrules.net/attention
“The brain paysattention to patterns.Remembering some-thing we’ve seenbefore (like quick-sand) is a useful ”evolutionary trait. — Dr. John Medina
What’s the most commoncommunication mistake? to Dr. Medina ac cording
“ Relating too much information, with not enough time devoted to connecting the dots. Lots of force ” feeding, very little digestion. — Dr. John Medina
“The brain doesn’t pay attention toboring things, and I am as sick of ”boring presentations as you are. — Dr. John Medina
Brain Rule #10
ule #10R trum psVi sion sen sesa ll o ther
Hear a piece of information,and three days later you’llremember 10% of it.
Add a picture and you’llremember 65%.
Rule of thumb Oral 10% 3x 6xVisual 35%Oral &Visual 65%Source: Najjar, LJ (1998) Principles of educational multimedia user interface design (via Brain Rules by John Medina, 2008)
Pictures beat text
Recognition soars with pictures “ Various studies show that recognition doubles for a picture compared with text. — Dr. John Medina ”pictures only text only 0% 50% 100% source: www.brainrules.net/vision
“ Pictures beat text...because reading is so inefﬁcient for us. We have to identify certain features in the letters to be able to read them. ” That takes time. — Dr. John Medina
Rule #1 Exercise boosts brain power. eview✓ Our brains were built for walking/moving!R ✓ To improve your thinking skills, move! ✓ Exercise gets blood to the brain, bringing it glucose and oxygen. ✓ Aerobic exercise 2x/week halves the risk of general dementia, reduces risk of Alzheimer’s by 60%. ✓ Exercise is just about the best thing you can do for yourself says Dr. Medina.
Rule #4 We don’t pay attention to boring things. iew✓ No multitasking. When it comes to ev attention, it’s only one thing at a time.R ✓ We are better at seeing patterns, abstracting meaning than recording details. ✓ Tapping people’s emotions helps them learn. ✓ People start to fade after 10 minutes. Get them back by telling stories, examples, and targeting their emotions.
Rule #10 Vision trumps all other senses. iew ev ✓ Vision is our dominant sense, using half ofR the brain’s resources. ✓We learn/remember best through pictures compared to text or spoken words. ✓Try to communicate more with pictures. ✓Toss your current PowerPoint slides.
Question: or the 3 rules mean fWhat do these ? And f or the of presentation neral?world and sch ool in geworld o f work All 12 rules at a glance
John Medina’s 12 Brain rules >> PDF ist in this l nload site: a n dow e s web You c in Rul -rules th e Bra t/the from es.ne br ainrul www.
John Medina’s 12 Brain rules >
Includes a great DVD too! Want to learn more? Then get this book... And go to this website: www.brainrules.net
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