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HP in ColombiaBrian HumphriesGrowth Markets OrganizationOctober 2011© Copyright 2011 Hewlett-Packard Development Company, ...
HP overview    Industry’s broadest, most diversified                                  FY10 REVENUE                        ...
HP overview                                              #1 or #2 in all core marketsMarket leadership                    ...
The emerging markets opportunityContributing 40% of HP’s Total Addressable Market growth               HP TAM (2010)      ...
Growth Markets Organization (GMO)HP has established the Growth Markets Organization to facilitate growth inemerging market...
Growth Markets Organization (GMO)Leadership enablement                                Commercial enablementTalent developm...
Global Location Strategy (GLS)HP hired 50,000 new employees in 2010, of which 7,000 were placed in GMOcountries           ...
The road to MedellinHP’s location investment decision in Medellin was based on a precise selectionprocess that creates new...
Early value and benefits HP’s partnership with Medellin and ColombiaFOR EMPLOYEES                                         ...
What’s possibleBuilding from HP’s Costa Rica experience                                                                   ...
HP and Medellin – Partnering for the FutureCustomersBusiness Partners                                                     ...
Thank you© Copyright 2011 Hewlett-Packard Development Company, L.P.The information contained herein is subject to change w...
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Charlas N: Experiencias de ciudades en transformación - HP in Colombia - Brian Humphries

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Conferencia "Experiencias de ciudades en transformación"de Brian Humphries de Hewlett Packard , charla que se ofreció en el marco de la Semana de la Innovación 2011.

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Transcript of "Charlas N: Experiencias de ciudades en transformación - HP in Colombia - Brian Humphries "

  1. 1. HP in ColombiaBrian HumphriesGrowth Markets OrganizationOctober 2011© Copyright 2011 Hewlett-Packard Development Company, L.P.The information contained herein is subject to change without notice.
  2. 2. HP overview Industry’s broadest, most diversified FY10 REVENUE FY10 REVENUE portfolio BY SEGMENT BY REGION Imaging & Services EMEA Printing Group 27% 42% 20% Enterprise Storage and Servers Personal 14% APJ Systems Group HP Software Americas 20% 32% 38% HPFS & Other 3% 4%2 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  3. 3. HP overview #1 or #2 in all core marketsMarket leadership across consumer, SMB and enterpriseWinning portfolio Unique IP for hybrid cloud and connected worldInnovation & Investments in research and developmenttechnology and new acquisitionsGlobal brand & reach Expanding coverage in 170 countriesScale/supply chain Best-in-class cost structureFinancial strength Balance sheet and recurring profitsPeople 300,000+ talented people3 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  4. 4. The emerging markets opportunityContributing 40% of HP’s Total Addressable Market growth HP TAM (2010) Share of HP TAM growth 100% = 1.2 T 2010-2013 (forecast) 10% Emerging Markets Emerging CAGR Markets HP in FY10 19% 40 % ($0.23T) (~$75B) • Emerging Markets represented 21% of HP’s total revenues but 40% of HP’s revenue growth • HP revenues in Emerging Markets grew Developed Developed Markets ~3x Developed Markets Markets 81% (~$0.99T) 60% (~$110 4% B) CAGR4 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  5. 5. Growth Markets Organization (GMO)HP has established the Growth Markets Organization to facilitate growth inemerging markets5 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  6. 6. Growth Markets Organization (GMO)Leadership enablement Commercial enablementTalent development; Graduate Hiring Multi-year business planningTalent rotation Large deal sales supportPopulation pyramid management Solution & portfolio development 20% (2x market) growth from FY12-15Requisition process simplification Optimized functional supportTotal rewards for emerging markets New entity openings and expansionsSmall country operational model Coordination of effortsProcess enablement Infrastructure enablement
  7. 7. Global Location Strategy (GLS)HP hired 50,000 new employees in 2010, of which 7,000 were placed in GMOcountries Global Talent Cost Structure Talent availability Labor costs Education levels Facility costs Universities Incentives value Operations and Risk Business Opportunity Political environment Economic strength / IT market Labor relations Partnerships with public Stability and security sector Customer demand
  8. 8. The road to MedellinHP’s location investment decision in Medellin was based on a precise selectionprocess that creates new economic value both for HP and Medellin Country • 3rd largest economy in Latin America (~USD $285 Billion in 2010) Growth • Favorable economic climate; GDP growing ~4.5% over next 5 years Potential • Large IT Market of ~$4.5B growing at ~9% annually • Market leader in printing, personal computers and IT services HP Market businesses Position • Broadest portfolio among competitors • Strong partner ecosystem across alliances, channels & distributors Fit With • Sizable country operations currently; poised for growth GMO • Key market in Latin America Strategy • Strong country leadership and talent base8 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  9. 9. Early value and benefits HP’s partnership with Medellin and ColombiaFOR EMPLOYEES FOR THE COMMUNITY Medellin IT reputation boosted by HPContinuous education and development presence Opportunity for significant job creationWorld-class working environment University programs and graduate placementExposure to high-end technology Investment initiatives to support regional and national economic developmentCompetitive compensation and benefits Local engagement to benefit Medellinpackage community 9 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  10. 10. What’s possibleBuilding from HP’s Costa Rica experience 2008-2011 Maturation • HP total capital investment 2004-2007 through August 2011 is $91 Growth million USD • HP starts R&D2003 operations in 2009 • HP employment has injectedStartup • Voted ‘Services over $150 million USD into • HP starts BPO Exporter of the operations in 2004 the local economy since Year’ in 2010 • Holds first HP Job • HP Shared Fair in 2005 • Grows to 7,000 2005 Delivery Services employees by July started in Costa • Grows to 5,500 2011 • HP has created considerable Rica with 123 employees by Oct employees 2007 additional employment in the broader IT ecosystem and support services10 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  11. 11. HP and Medellin – Partnering for the FutureCustomersBusiness Partners CombinedSolutions elements create economic impactCompetitors and valueKnowledgeReputation11 © Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  12. 12. Thank you© Copyright 2011 Hewlett-Packard Development Company, L.P.The information contained herein is subject to change without notice.
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