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Behavioral Bias will cause Brain Blunders

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We tend to have a behavioral bias that may actually prevent us from making the right decisions. It’s almost Pavlovian in how we respond when something triggers one of these mental blocks.

We tend to have a behavioral bias that may actually prevent us from making the right decisions. It’s almost Pavlovian in how we respond when something triggers one of these mental blocks.

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  • 1. Behavioral Biaswill cause Brain Blunders Presented by Russell White
  • 2. What is a Behavioral Bias? A replicable pattern in perceptualdistortion, inaccuratejudgment, or illogical interpretation thatwe anchor actions to. Or what we call…RussellWhite.com © 2012
  • 3. Poor Judgment
  • 4. RussellWhite.com © 2012
  • 5. Being OverconfidentRussellWhite.com © 2012
  • 6. Looking for the Negative For many, nega tive thinking is a habit, whic h over time, becoRussellWhite.com © 2012 mes an
  • 7. HindsightRussellWhite.com © 2012
  • 8. The Blind Spot “I’m so pretty.”RussellWhite.com © 2012
  • 9. Comfort with the Familiar We tend to stay with what is comfortable and avoid trying new thingsRussellWhite.com © 2012
  • 10. Regret AvoidanceRussellWhite.com © 2012
  • 11. Over-exaggerations
  • 12. Dang pilot Self-Attribution What goes well I caused. What went wrongRussellWhite.com © 2012 someone else caused.
  • 13. Extrapolation What happened previously is what will happen next…RussellWhite.com © 2012
  • 14. RussellWhite.com © 2012 Not necessarily
  • 15. Then again not everything newer is necessarily betterRussellWhite.com © 2012
  • 16. Act More Logically Not as EmotionallyRussellWhite.com © 2012
  • 17. Recognize Behavioral Bias Triggers During UncertaintyRussellWhite.com © 2012
  • 18. Stay Away From the News News providers feed on behavioral biasRussellWhite.com © 2012
  • 19. Define Your Risk Reward ZoneRussellWhite.com © 2012
  • 20. Involve Others in Meaningful DecisionsRussellWhite.com © 2012
  • 21. 803-831-7600 Russell@RussellWhite.com RussellWhite.com Russell J. White, president of Pinnacle Solutions, is one of America’s leading authorities on business in the new economy. He is an author, consultant, international speaker, and business expert on leadership and strategies for success in the new economy.RussellWhite.com © 2012