Rufus Simmons III,MBA

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Mr. Rufus Simmons is a pioneer in applying data science to his field experience as a police officer. After twelve years in law enforcement, where he was deeply ingrained in community policing initiatives, Mr. Simmons worked with technology companies to build products that service the needs of multiple different consumer and business segments. Through these roles he developed a unique perspective on how to develop and best utilize technologies that not only drive efficiency but increase effectiveness. Mr. Simmons has led many strategic and tactical projects to increase effectiveness of data usage for marketing and advertising technologies, research & development, and product initiatives ...

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Activity
About

Rufus Simmons III,MBA

Presentations

Developing Winning Business Strategy

3 secrets of community engagement updated

Intelligence led community engagment for public safety agencies

Documents

Building The Outer Structure

The Pulse of RTB

Effective Value Creation in Programmatic Media Buying

Peelian Principle in a Data-Driven World, By The R Simmons group

Likes

Digital trends2014broadstreetco

Programmatic Everywhere? Data, Technology and the Future of Audience Engagement

Risk Management Framework