When looking for potential Rotary club members,
don’t forget that there is an audience that is already
knowledgeable and excited about Rotary. Former
Rotaractors, Interactors, and former Foundation program
participants are often overlooked as a viable pool of
candidates that can help clubs grow and stay energized.
In this session, you’ll learn about opportunities to
increase club membership by recruiting former Rotary
program participants.
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Engaging Alumni to Strengthen Membership
1. 2014 ROTARY INTERNATIONAL CONVENTION
Engaging Alumni to
Strengthen Membership
Moderator – RI Director Larry Lunsford
2. • Naoyuki Takagi
Rotary Club of Kanagawa Shonan, Japan
• District Governor-elect Ahmed Saada
Rotary Club of Alexandria, Egypt
• Laura Verdegaal
Rotaract Club Aalsmeer-Mijdrecht-Uithoorn,
The Netherlands
PANEL PARTICIPANTS
3. • Discuss Rotary alumni as an overlooked
audience of prospective members
• Hear personal experiences from Rotary alumni
and a current Rotaractor
• Discover opportunities for increasing your club
membership by leveraging former Rotary
program participants
IN THIS SESSION
4. OPPORTUNITIES
• Only an estimated 2.9% of Rotarians are alumni
• Most clubs don’t recruit alumni for membership
• 84% of current program participants are interested
in membership
• 66% of alumni are interested in membership
• As more years pass, alumni are less interested in
joining
6. • Rotarian since 1991, Past President, Rotary Club of Kansas City-
Plaza, Missouri 1997-98
• Served as Zone Rotary Public Image Coordinator, Regional
Foundation Coordinator, and Foundation Alumni Coordinator
• Past Council on Legislation Delegate
• Regional Scholar Orientation Chair
• Past District Governor D6040, 2001-02
RID LARRY LUNSFORD
8. • Ambassadorial Scholar (87-88)
• Joined Alumni Association of District
2780 (1994)
• Joined Rotary as Charter President of the
first Alumni Club in Japan (2004)
• Since then, six other alumni clubs have
been chartered in Japan, including one
e-club
NAOYUKI TAKAGI
9. • Show ROTARY CARES
– Treat participants like your children
• Show ROTARY SHARES
– Sharing is a key to a better world
– Invite them to join your service projects
• Show how excited you are about ROTARY
– SERVICE ABOVE SELF in ROTARY is fun!
DURING ROTARY PROGRAMS: BE A ROTARY MENTOR
11. • Never let them go
– Form alumni associations
– Update contact information periodically
• Let them shine in Rotary
– Invite them as speakers/panelists
– Keep alumni associations involved
• Let them serve in Rotary projects
– Utilize their unique talents
AFTER ROTARY PROGRAMS: STAY IN TOUCH
12. • The leadership must come from you!
• Share your passion and show Rotary cares
• Be patient and never force it
• Find prospective members from alumni
• Find a leader with passion, vision, and time
• Let them steer their own course
• Make joining a new club easy
– Dues/Meeting time
– An e-club is a nice option
FORMING A NEW CLUB
13. 2014 ROTARY INTERNATIONAL CONVENTION
District Governor-elect Ahmed Saada
Rotary Club of Alexandria, Egypt
14. • Joined Rotary Club of Alexandria - 1993
• Served in various Club and District offices
– Club President 2003-04
– Deputy Governor 2012-13
– District Governor-elect 2014-15
• Focused on Rotary Alumni Programs
DGE AHMED SAADA
15. • Rotary Alumni Participation and Service
– Group Study Exchange Member to D-6670,
Ohio, USA 1991
– District Rotaract Representative 1992-93
– Charter Member, The Rotary Foundation
Alumni Association 2001
– District Group Study Exchange Chair 2008-
09
– District Alumni Chair 2007-08; 2011-12
DGE AHMED SAADA
21. • To provide a way to stay in touch with each
other.
• To build strong bonds with Rotary Clubs.
• Volunteer opportunities.
• To support the Rotary Foundation.
• To form a pool for recruitment as potential
Rotarians.
• To join a worldwide network of more than 66
alumni associations.
• To organize regular reunions.
WHY SHOULD WE HAVE ALUMNI ASSOCIATIONS
22. HOW TO ENCOURAGE ALUMNI TO JOIN ROTARY
Let’s give up the philosophy of
“Find them, fund them and forget them”
38. 2014 ROTARY INTERNATIONAL CONVENTION
Laura Verdegaal
Rotaract Club Aalsmeer-Mijdrecht-Uithoorn,
The Netherlands
39. • Rotaractor since December 2004
• Club President 2009-2010
• Country Representative, The Netherlands
• President, European Rotaract Information
Centre
LAURA VERDEGAAL
40. • 3 Rotary sponsor clubs in the area
• Rotary Governors & District Rotaract
Representatives working together
• Learn from each other
• Link events
• Alumni network District 1570
CONTACT ROTARACT - ROTARY
42. • Build strong relationships with current program
participants
• Develop an action plan for keeping alumni involved in
Rotary activities
• Promote alumni so that other Rotarians understand
their importance
• Ask alumni to join Rotary
• Involve alumni in club and district activities
• Help and mentor alumni to find clubs that meet their
needs
RECOMMENDATIONS