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2451 rota membership,2 (10 min 3).pptx (3)

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  • 1. DISTRICT 2451 Membership DG Yasser Assem DGE Ahmed Saada DGN Adel Hafez Reach out to Africa “ Vision for Africa”
  • 2. Historical Background on Membership: Year # Club # Members 2004 65 2083 2008 74 2340 2010 82 2480 2012 (July) 75 2050 2013 (July) 74 1847 2014 (March) 74 1878
  • 3. DUE TO:  POLITICAL INSTABILITY  HIGH COST OF ROTARY  NEGATIVE PUBLIC IMAGE DURING THE PAST 3 YEARS
  • 4.  CURRENTLY D2451 REACHED 1878 MEMBERS, AN INCREASE OF ABOUT 31 NEW MEMBERS OVER 9 MONTHS.  THIS DOES NOT REFLECT THE ACTUAL STATUS SINCE WE GAINED NEW 53 ACTIVE MEMBERS AND THE CLUBS CANCELLED AN EQUAL NUMBER OF INACTIVE MEMBERS.  4 CLUBS ARE CURRENTLY UNDER FORMATION, 1 OF WHICH IS A NEW GENERATION CLUB
  • 5. District 2451 Main Membership Challenges • Membership decrease in the last 3 years • High age range in most of the clubs • Unavailability of sound gender analysis • Need to attract young generations • Lack of understanding of “classification” concept • Negative effect of weak and small clubs on membership growth. • No system to trace “Retention”
  • 6. Strategic Planning for years 2013/2014- 2014/2015- 2015/2016 District 2451 Vision : “Rank Rotary D2451 as one of the top service organizations in Egypt” Membership Objectives 13/14 14/15 15/16 Net membership increase 88 150 165 Total Membership by year end 1935 2085 2250 New clubs in new areas 2 3 3 Total number of clubs 76 79 82
  • 7. Now This is District 2451 Existing clubs Potential clubs Future clubs
  • 8. Plan to achieve the 3 years objectives 1. Encourage and challenge clubs leaders and members to reach out for new members 2. Promote awareness of clubs on new “Retention techniques” 3. Attract high caliber new members by utilizing the newly formed “Social Media “ committee 4. Enhance members engagement in clubs and district activities and leadership positions
  • 9. Continued 5. Expansion of 3 new clubs yearly in remote areas that need service, with special focus on new generations 6. Strengthen or merge weak and small clubs with special attention on clubs in provinces and satellite cities 7. Implement the new “Classification system”, and fill missing ones 8. Introduce creative less costly methods specially for new generations
  • 10. Thank You