District Assembly 2010 - Thanks for Life

Thanks for Life Rotary District 1010 - Scotland North

Thanks for Life 2009-10 Update & 2010-11 Plans

“ Thanks for Life”
Aims
Raise funds to match the Gates Challenge
Improve the profile of Rotary
Recruit new Rotarians

2009-10 Summary Matrix

OLDMELDRUM HAVING FUN

End of April 2010 59 Clubs have pledged £98,931

“ Thanks for Life”
Assembly Report
Raise funds to match the Gates Challenge
Improve the profile of Rotary
Recruit new Rotarians
Great collective success in 2009-2010 with over £100,000 likely to be raised. However over half of the Clubs likely to miss the 30/6/10 target amount Current feedback suggests that few, if any, new Rotarians came out of the project. Needs to be a more overt part of the 2010-2011 programme. Good use of local media outlets but mostly print rather than radio or TV. Variable quality of information handed out to the public. National media coverage was poor. 8/10 5.5/10 2.5/10

Six self-styled ‘geriatric Geronimos’ – with an aggregate age of over 360 years – will take a leap of faith on 22nd May over Perthshire’s Strathallan Airfield in a team tandem skydive for three good causes. You can help by sponsoring a brave skydiver. Log on to: www.jumpnuts.co.uk or www.jumpnuts.org.uk Dunfermline RC JumpNuts

Thank You For Your Support A future idea for District 1010? Plymouth Albion vs The Cornish Pirates promoting “ Thanks for Life” during the pre-match warm-up

What Next?
What Next?
Complete projects
Maximise the PR benefit of the completed projects
Plan for RY 2010-2011
Share ideas and experiences
30 Clubs still to let me know what was done

What Next?
Feedback – Positive
Good local contact with all ages
Positive promotion of Rotarian activities
Raised public awareness
Strengthened links with schools
Good banners, posters, stickers, wrist bands etc.
Good corporate support e.g. Tesco and Sainsbury
Collaboration between Clubs
Collaboration with Interact Clubs
Good local press coverage

What Next?
Feedback – Negative
Limited “national” publicity
More posters needed especially with simple message
Confused titles – Thanks For Life vs Polio Plus vs End Polio Now vs Purple Pinkie
Lead time too short especially with schools
Variable message from Tesco & Sainsbury
Message affected by other events e.g. Haiti earthquake appeal
Time of the year

What Next?
Forward to 2010-2011
Objectives:
Raise funds for End Polio Now
Feature the End Polio Now programme in the media and local publicity
Advertise the work of Rotary as a service organisation to the general public and potential new members

What Next?
General Issues:
Maximise Club and Rotarian involvement – educate about polio and world humanitarian issues
Active involvement in the polio programme through participation in NIDs
Need effective promotional material which explains the humanitarian issue and Rotary’s role, and invites interest in the wider work of Rotary
Work with schools the planning should start well before the summer break
Purple pinkie events worked well, but many clubs need more specific operational guidance

What Next?
Challenges for District & Club Teams:
Get better national and regional media exposure
Develop more eye-catching publicity material
Coordinate the supply of material including wrist bands, lapel stickers, posters
Draw up a purple pinkie handbook, based on experience of clubs
Coordinate overall policy in collaboration with the RIBI and District 1010 team – fix a date for district roll-out – preferably away from Red Nose Day
Consider a high profile event or association

What Next? Forward to 2010-2011 Raising money to meet the Gates Challenge OK but: Are Rotarians fit for purpose to tell the Rotary story ? Are Rotarians fit for purpose to help to recruit new Rotarians?

What Next? Work with schools, colleges & universities Promote & collect at shopping centres Organise club events Organise entertainment Activities & sponsorship Charity Shop Link with high profile events Public Displays Auctions Raffles & Lotteries Opportunity Collections NID Options for 2010-2011

What Next? Focus on Purple Crocus Clubs across RIBI could increase the focus on the purple theme by planting areas of purple crocus £40 600 crocus 3000 florets

What Next? Original Target Estimate Raised by 30 th June 2010 Still to Raise by 30 th June 2012 - Total Still to Raise by 30 th June 2012 – Per Club $2954 £1969 $257,000 $265,000 $522,000 The District 1010 Challenge to 30 June 2012

2009 to 2010 was a great year for raising funds with District 1010 likely to raise over £100,000 The job is only half done 2010 to 2011 must be another great year

District Assembly 2010 - Thanks for Life

by Rotary 1010 on May 09, 2010

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District Assembly 2010 - Thanks for Life — Presentation Transcript

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