District Assembly 2010 - Membership Presentation

Membership Services District Assembly 2010

AGENDA
Introductions
District Membership Services Remit
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Presidential Citation
Protection / Health & Safety / Gavel / Attendance / Supplies / Sports
Resources
Q & A
19/05/10 Membership Services - District Assembly 2010

INTRODUCTIONS
Chairman
New Club Formation – South
New Club Formation – North
Health & Safety
Protection
Attendance
Supplies
Sports
Gavel
Jim Houston
Sandy Matthews
Bill Leslie
Martin Forster
Alistair Ritchie
Charlie Burgess
Alasdair Campbell
Arthur Duncan
Frank Bremner

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

MEMBERSHIP SERVICES
To encourage and support clubs to recruit and retain members
To encourage clubs to support formation of new clubs
To encourage club project committees to consider membership dividends for every project
To promote the Club Leadership Plan
To encourage efficient administration of clubs
Promote friendships and social contact in and between clubs
To organise membership group meetings at Assembly
To co-operate with others for the care of isolated and weaker clubs
To arrange District fellowship events
To report to District Council and RIBI

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

MEMBERSHIP TRENDS 19/05/10 Membership Services - District Assembly 2010 Last Rotary year, RIBI clubs recruited 3754 new members, however, 4000 existing members did not renew their membership – a small net loss!

MEMBERSHIP TRENDS 19/05/10 Membership Services - District Assembly 2010 After generally increasing for almost 20 years, District 1010 membership is taking a down turn. This current Rotary year it is expected that membership will have dropped by approx. 1.25%

MEMBERSHIP TRENDS
40% of RI members are over 60
70% of RIBI members are over 60
District 1010 on a par with RIBI
Fewer people active in professions and business
We need to reduce the average age of Rotary to what it was when YOU joined.
In 1992 District 1010 had 71 clubs with a total of 3072 members
Today we have 88 clubs in the District with a membership of 3229
Average Club size has declined by 16%
Every area has some clubs which have declined considerably in membership, as much as a 43% reduction over the last 20years.

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

GOALS FOR 2010-2011
More Rotarians than last year
Each club to achieve a net gain of at least one member by 31 March 2011
Make use of Club Assessment Tools
Adopt a valid recruitment plan
Develop an effective retention plan
Retention is at least as important as recruitment
Can you sponsor a new Rotary club?
Formation of a minimum of 2 new clubs

More Rotarians than last year
Regular Club meetings should provide great fellowship and stimulating projects
Weekly Newsletter, by post or electronically
Develop and maintain a club website
Encourage a greater number of applications for the RI Presidential Citation
Recognises the great work going on in every club
Tell the world of Rotary about your levels of service
GOALS FOR 2010-2011 (contd.) 19/05/10 Membership Services - District Assembly 2010

GOALS FOR 2010-2011
More Rotarians
Bring fresh ideas, new interests, more talent and increased energy to your club.
Increase Rotary’s capacity for
SERVICE.
Ensure the future of Rotary.
Increase the volume of support for the Rotary Foundation.
Can help identify potential new members

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

Identify
Introduce
Invite
Induct
Inform and Orientate
Involve
Educate or I nstruct
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010

The Dating Game
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 The 1010 Rotarian Dating Agency Ltd .

Showered and groomed
Hair
Lippy
Wardrobe
Little Black Number
New Shirt
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 Preparation
Is Club fit for purpose?
Is it attractive?
Timing
Programme
Speakers
Community Involvement
Social Activities
Service
“ F” word
Preparation Fail to Prepare – Prepare to Fail The 1010 Rotarian Dating Agency Ltd.

Define our parameters
Blonde?
Brunette?
Hunky or Chunky?
Scan the dance floor
Choose your target
Time your approach
Choose the right place to make your move
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 The Set-Up
Define your parameters
Vocation
Gender
Location
Experience
Activities
Get yourself out and about
Yellow Pages
Thomson’s Directory
Local High Street
The Set-Up The 1010 Rotarian Dating Agency Ltd.

Make or Break
Something Intriguing
Amusing
Interesting
Captivating
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 The Chat-Up Line
Have you heard of Rotary?
Do you know what Rotary does?
I heard a fascinating speaker the other week
Let me tell you about......
Captivating
The Chat-up Line The 1010 Rotarian Dating Agency Ltd.

“ What do you do?”
“ What kind of guy are you?”
What’s your favourite colour?”
Recruitment 19/05/10 Membership Services - District Assembly 2010 Information
“ What does Rotary Do?”
“ What is Rotary?”
“ It’s all old men in suits?”
“ Is it all young men in suits?”
“ Is it really boring?”
Information The 1010 Rotarian Dating Agency Ltd.

Make the right impact
A POSITIVE IMPRESSION
Make yourself:
Sound an attractive mate
An interesting and worthwhile person
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 Impression
Make the right impact
A POSITIVE IMPRESSION
Make Rotary sound an:
Attractive
Interesting
Worthwhile activity
Have good compelling, examples of local / RIBI / RI projects
Impression The 1010 Rotarian Dating Agency Ltd.

“ Do you want to come back for a coffee?”
Is there washing hanging on the drier?
Dirty dishes in the sink?
Unwashed smalls in the bedroom?
Do I have coffee?
Don’t blow it now!
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 The Crunch
“ Come along to Rotary with me”
Is your club
Welcoming?
Attractive?
Does the “F” word prevail?
Exude FUN and positivity
Does it have a pulse
Don’t blow it now!
The Crunch Poor Preparation – Promotes Poor Performance The 1010 Rotarian Dating Agency Ltd.

If this is not going to be a one-night stand...
Cherish them
Fete them
Make them feel wanted
Make them feel attractive
Let them know that you want to invest in a long term relationship.
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 Happy Ever After
If it’s not going to be a one-night stand, the new member needs to
Feel wanted, feel special
Cherish them
Fete them
Make them feel wanted and attractive
Let them know that you want to invest in a long term relationship
Sound familiar?
Happy Ever After It’s not rocket science The 1010 Rotarian Dating Agency Ltd.

Five for One Plan
Divide club members into groups of 5
Each Team
Is assigned responsibility to identify and recruit at least one potential member for a particular month
Is asked to identify several prospective members and then to recruit at least one of them for induction during the committee’s assigned month.
Is encouraged to complete every step of the new member process
Initial discussion
Invite to a meeting
Induct and encourage to become an active member
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 The 1010 Rotarian Dating Agency Ltd.

Where do we look for new members?
Create a database of program alumni (former participants in Rotaract, Interact, Rotary Youth Exchange, Group Study Exchange, and other RI and Foundation programs) – actively recruit from this group!
Hold a lunch for community leaders, ask each member (or Five for One team) to invite a specific number of leaders
Scan local business journals and newspapers for the names of influential businesspeople and community leaders, and invite them to a meeting.
Invite prospective members to participate in a club activity or project to demonstrate the meaningful work your club does
Send a welcome letter to the owners of new businesses in your community.
Place a promotional ad or insert in your local chamber of commerce directory.

Invite more women and younger professionals
Only 15% of Rotarians worldwide are women
Only 34% of members worldwide are under the age of 50
However, younger professional men and women have hectic schedules, family obligations, or financial limitations, consider offering incentives:
Waive or reduce fees for a period of time
Reduce club meal expenses
Invite a small group of younger individuals to join at the same time
Assign a veteran Rotarian to mentor new, younger Rotarians and make them feel welcome.
Create club fellowship and networking activities that are convenient for younger professionals.
RECRUITMENT 19/05/10 Membership Services - District Assembly 2010 The 1010 Rotarian Dating Agency Ltd.

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

Retaining good members is as critical to long-term growth and success as the induction of new members.
It’s important to look at how many members are leaving your club each year, and not just your net gain or loss.
RETENTION 19/05/10 Membership Services - District Assembly 2010

Carry out a meaningful induction ceremony
Invite spouses, partners, and family members to the ceremony.
Decorate the location of your induction ceremony appropriately with your club banner and other Rotary items .
Look at conducting the ceremony in a special location other than the club’s regular meeting place to add to the formality of the occasion.
Involve New Members in Meaningful Service Projects
Giving new members an active role in your club makes them realise an immediate connection.
Rotarians want to work on relevant projects. Without such opportunity, they will quickly lose interest in your club.

Inform and Orientate Your New Members
Develop a formal orientation program to ensure that new members are not lost due to lack of knowledge.
Use New Member Information Kits
The New Member Information Kit contains publications to help educate new members during their orientation. Order a supply of these kits from RIBI to distribute to new members, or create your own new member kit.
Communicating Electronically
Use your club’s Web site, newsletter, and e-mail to regularly inform new, current, and prospective members of what is happening in your club.

Educate and Nurture Existing Members
Research has shown that continuing education helps increase a club’s overall retention rate.
Throughout Rotary Year consider meetings set aside to discuss:
Participation in multi-district meetings
Information regarding Rotary projects, projects and activities
Goals and initiatives of the Club and District
Proposing new members

Don’t Forget to Focus on Member Satisfaction
Create a programme that makes every existing members feel they are valuable members of an effective team.
Carry out regular surveys to check the effectiveness of:
Programme
Club Meetings
Costs
Etc.

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

Your club may not be the best fit for every prospective Rotarian in your community. Varying work and travel schedules, family commitments, and areas of interest create the need for options for individuals interested in becoming Rotarians.
EXTENSION 19/05/10 Membership Services - District Assembly 2010

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

PRESIDENTIAL CITATION
CLUB SERVICE
Net gain of at least one member (5)
Have a valid membership recruitment plan (5)
Have an effective membership retention plan (5)
Have an established three-year plan (10)
Sponsor a new Rotary Club (5)
Good fellowship and stimulating programme (5)
Weekly newsletter (5)
Club Web site(5)
Provide financial assistance to enable president-elect to attend PETS or international convention (5)

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A
19/05/10 Membership Services - District Assembly 2010 Workshop

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

PROTECTION 19/05/10 Membership Services - District Assembly 2010 PROTECTION CHILDREN VULNERABLE ADULTS

PROTECTION
CHILDREN: CONTEXT
11 million children
3 to 4 million children are vulnerable
300,000 to 400,oo are in need
26,000 on child protection register
50 to 100 die from abuse or neglect

PROTECTION
ACTION FOR ELDER ABUSE
Elder abuse exists, and it may have a profound effect on the quality of life for older people.
Both the rights and autonomy of older people, and their need to be protected from abuse, are recognised.
The responses of all statutory, voluntary and commercial agencies should be collaborative and appropriate.

PROTECTION 19/05/10 Membership Services - District Assembly 2010 ROTARIANS AND HELPERS Everyone has the right to have fun, feel secure and protected when participating in a Rotary event.

PROTECTION
PROTECTION
Policy
Training
Planning
Professional approach
Dealing with allegations

PROTECTION
POLICY
A4 statement
Explanations
RIBI
District
Club

PROTECTION
TRAINING
District protection officers
Club protection officers
Rotarians
Volunteers

PROTECTION
PLANNING
Plan out
the problems

PROTECTION
PROFESSIONAL APPROACH
Define roles
Select people carefully
(Criminal record checks)
Give training and support
Induct
Check
Review

PROTECTION
CHECKS: KEY FEATURES
Clear need for the check
Secure process
Confidentiality is assured
Proper use of the information gained
Careful and timely disposal
Need to know

PROTECTION
DEALING WITH ALLEGATIONS
Club protection officer (CPO)
Nominated person for every activity
Known lines of reporting
All know what to do

PROTECTION
DEALING WITH ALLEGATIONS
Support from other CPOs and District PO
Essential to know and liaise with local systems: Police, Social Services
Essential to record and to share

PROTECTION
YOUTH EXCHANGE
IT IS ESSENTIAL
for a District to be registered with RI, through RIBI to take part in any kind of International youth exchange
for all procedures to be in place:
Accommodations checks
Family member checks
Counsellor for every student

PROTECTION 19/05/10 Membership Services - District Assembly 2010 CONSULT THE POLICY DOCUMENT

PROTECTION 19/05/10 Membership Services - District Assembly 2010 ROTARIANS AND HELPERS VULNERABLE ADULTS CHILDREN

PROTECTION 19/05/10 Membership Services - District Assembly 2010 Everyone has the right to have fun, feel secure and protected when participating in a Rotary event.

PROTECTION 19/05/10 Membership Services - District Assembly 2010 By protecting others we protect ourselves.

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

HEALTH & SAFETY
District 1010 Health & Safety
Martin Forster
District H&S Officer 2010-11

HEALTH & SAFETY
Responsibilities
Keep Clubs informed of their H&S responsibilities
Be the District H&S Link with Clubs
Provide H&S advice to Clubs
Keep District informed of H&S issues, performance

HEALTH & SAFETY
Duties & Tasks
Provide H&S training at District events, on request
Respond to Club H&S queries and needs at District & Area (Zone) events
Provide Club H&S training and updates at Area (Zone) events (majoring on Risk Assessment)
Promote Clubs’ use of RIBI and other Rotary H&S info
Keep both District and Clubs abreast of relevant legislation changes

HEALTH & SAFETY
Planned Activities
Assess Club needs (today!)
Respond by e.g. offering Area H&S training updates

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

RESOURCES 19/05/10 Membership Services - District Assembly 2010

AGENDA
Introductions
Membership Trends
Goals for 2010-2011
Recruitment
Retention
Extension
Resources
Q & A

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