O & S appeals to artistic and designer students and younger people, who like to create drawings and paintings, or write poetry.
Skin-Deep appeals to younger people, artistic students and creative people who think of the human body as art.
O & S seems a very shy magazine compared to Skin-Deep. O & S has a basic front cover, featuring a few artists involved in the main articles of the magazine. Skin-Deep has a wackier design, featuring many coverlines, events and interviews.