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NetMedia.ppt
 

NetMedia.ppt

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  • Add picture of production case.
  • Use an average Heinz School classroom recoding as a sample for show the 3 phases of production.
  • Show how many different products we have created.
  • State that later in the talk we will talk about the main clients who take up about %60 of our work load.
  • Show how in 2001 and 2002 we took a huge hit because our main clients did have a many events for us to record than the year prior.
  • Use this to give the audience a taste of the cost we need to recovery every year. Thanks to new recording technologies we have found way to cut down on recording costs. Other category includes: Travel & training
  • End system user-multicast: low cost to no charge for a service similar to what we provide, although of lower quality JILT Just in time Lecture Series: Strictly classroom CDs for our main client Heinz School SEI has a recording auditorium that has taken away business from SEI and INI State that we offer a high level of professional service.
  • OTE - Diana Bajzek Blackboard integration IT - order taking, phone answering, job drop off ISAM - John Orefice, Joe Jackson, Yerin Kay Telecom - Bruce Taylor
  • Currently Heinz school represents over 50% of our business
  • Ex. Professor leaving country, wants to record class lecture
  • Fine Arts, regular lecture series, high profile events that don’t want or can’t afford to pay but to whom our service would be beneficial Brett Browning from Robotics: wants to do high quality video of the RI seminar series to share with all groups off campus, but can only afford our entry level service
  • Have trouble scheduling multiple small events due to no dedicated office staff

NetMedia.ppt NetMedia.ppt Presentation Transcript

  • A Look inside Network Media
  • Our History • Started in Dec. 1999 with one employee, Brian Parker and 40k start up funding • A department of Instructional Technology • 1 camera and production case, a couple of computers, 1 QuickTime Streaming Server • Dan McCarriar was added for media support • Added Dave Joubert in Fall 2001, David Dyke joined on Fall of 2004 and we also employ temporary and student help • Our department is cost recovery
  • Our Purpose • To expand digital media resources available for classroom/instructional support university wide by offering the campus community the latest innovations in instructional technology and taking that technology to the classroom via mobile production cases.
  • What Services we provide •3 phases of all of our video productions –Pre-production –Production % of use –Post Production 20% 30% Video Pre-Production Production Post-Production 50% Hours of operation: 9am to 9pm
  • Our Services – Class Production • Pre-Production – Planning – Set-up of equipment – Environment assessment • Production – Recording and mixing of multi-input video streams • Post-Production – Compression or duplication for viewing
  • Our Products Unique jobs Products 2003-2004 Average cost Streaming media files 150 $30 per hour of video Live Web video 6 $1,100.00 Sample videoCD 100 $10 for master disc + compression media CD 45 $50 per hour - $500 DVD video 20 $50 per hour and $20 master DVD dataDVD 10 $20 master DVD + compression Quicktime interactive 25 $300.00 Sample Web video interfaces 18 $50 per hour - $100 Sample
  • Current Clients • Heinz School - 60% • Robotics Institute- 10% • PR – Special Events – 10% • ECE – 5% • Tepper Business School – 3% • Design – 3% • CFA – 2% • SCS – 2% • INI – 2% • Other – 3%
  • Service Categories % of productions jobs 04-05 8% Classroom taping 2% lecture series 15% Special Events 60% 15% VR tours/360 degrees LIVE streaming video events
  • Our Roles • Service research & development • Financial Analysis • Service outreach, education & marketing • Customer contact & negotiation • Service delivery and follow-up
  • Service Characteristics • Fast moving cutting edge • Requires laboratory for quality production (capital investment) • Continuous investment in R&D • Need to lead users by educating on its capabilities
  • Network Media Staffing Brian Parker Digital Video Producer David Joubert David Dyke PT Assistant Student Multimedia Tech Video Tech Temp Employee
  • The Financial Picture Yearly Totals 250,000 200,000 150,000 $ Amount Actual 100,000 Budget 50,000 0 2000- 2001- 2002- 2003- 2004- 2001 2002 2003 2004 March 05
  • Budget Breakdown Y ear 2003-2004 2004-2005 Beginning bal. $ (20,000.00) $ 5,537.00 Salary /benef its $ 81,768.00 $ 155,972.00 Ov erhead $ 8,055.00 $ 2,377.00 Equipment $ 6,000.00 $ 18,047.00 Supplies $ 3,288.00 $ 17,736.00 Trav el/training $ 1,835.00 $ 4,326.00 Student $ - $ 1,000.00 Capital $ - $ 10,000.00 $ 121,557.00 $ 203,921.00 Total
  • Alternate Campus Service Providers • Several other groups on campus offer services that are similar to ours. – CMU TV student Group – SCS Research group – JILT lecture CD creation • The service that we provide which sets us apart from our competition is streaming media hosting
  • Division of Collaborators • OTE: Blackboard II, digital slide conversion, streaming media support • OTE: Alice Brumley • Instructional Technology: front office support, order taking, extra labor support • Streaming server support: Joe Jackson, Yerin Kay & John Orefice • Telecom: Bruce Taylor
  • Issue: Diversification • We need to expand our list of clients that Other we serve to prevent us Statistics GSIA - Tepper from becoming too SCS Clients OTE dependent on any Robotics 2001-2002 2002-2003 single piece of INI 2003-2004 H&SS - ADA support business. Heinz School 0 50 100 150 200 250 # of jobs
  • Issues: Current Working Conditions • 2 MAC G5 workstations • 2 Mac G4 • 2 Windows Compression machines • VHS duplication tower • CD/DVD Robotic Duplicator • 6 DV cameras/tripods • Tape and battery storage • Production lighting/stands • Production Case • 3 Employees Two 9’x12’ offices for staff & lab work
  • Issue: Infrastructure limitations • Our space currently limits the possibility of any further expansion. We literally cannot fit one more piece of equipment in our offices unless we assign someone to another shift. • A ‘lab’ space that allows us to bring lecturers (professors) to us to produce their media strictly for media in addition to our classroom model would allow us to increase our service to the campus community
  • Issues: Unpredictable Funding • A predictable capital budget to free us from deficit spending. • Alternate stable funding sources for support of high quality, high profile events. – Qatar, West coast campus, Chile, Mexico, Greece
  • Request from Clients • Kyle Fisher-Morabito - Assoc VP University Advancement & marketing • Brett Browning – RI seminar series to share with groups off campus • John Sengenberger – Tepper life long learning for alumni • Peter Lee – offer lectures series to branch campuses
  • Issues: Facilities & Staffing • Recording facilities for controlled taping • We are not well equipped to schedule multiple small events due to no dedicated office staff
  • Our next steps: • Conduct Netmedia Discovery. • Address facility issue • To find more time to talk with faculty and staff about utilitizing Network Media’s services.
  • Questions or Comments