JoanE O'Brien, Systems Analyst Jenn Ramirez, City Council Web ...

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  • 1. To share and deliver existing and new information to a broader audience, including access for those who don't have cable TV and/or don't live in the City. 2. To provide live access to city council meetings and other public proceedings and to encourage and enable greater citizen participation. 3. To increase the life span and availability of the videos we already produce. 4. To increase the use of our Internet sites, moving toward a future when all City of Seattle information can be accessed through the Internet and when all possible City services will be delivered across the Internet. We do realize, of course, that we can't fix power lines or fill potholes across the Internet. : ) 5. To implement a technology infrastructure that will also be used to deliver training videos to the desktops of City employees. Training videos will be available on demand, will not require an employee to take time away from normal duties, and will be available as a reference whenever the employee needs a refresher course. 6. To reduce the demand for duplicated video cassettes. 7. To demonstrate that we are committed to using technology to effectively serve our customers.
  • JoanE O'Brien, Systems Analyst Jenn Ramirez, City Council Web ...

    1. 1. Up in the Air about Video Streaming? JoanE O’Brien, Systems Analyst Jenn Ramirez, City Council Web Manager City of Seattle
    2. 2. Topics  Why videostream?  Broadband Availability  Do it Yourself or Outsource?  Real vs. Media Player vs. Quicktime  Seattle Videostreaming  What we do  What people watch  Technical Infrastructure  Indexing
    3. 3. Why Videostream? 1. Provide access for those who don't have cable TV and/or don't live in the City. 2. Provide live access to Council meetings to enable greater citizen participation. 3. Increase the life span and availability of the videos we already produce.
    4. 4. 4. Increase the use of our Internet site. 5. Create a technology infrastructure to deliver training videos to the desktops of City employees. 6. Reduce the demand for duplicated video cassettes. 7. Demonstrate that we are committed to using technology to effectively serve our customers.
    5. 5. Cable/DSL Data U.S. Cable vs. DSL, Second Quarter 2002 Broadband Net 2Q Adds Internet Subs Cable Modem 8,859,407 909,936 DSL 4,690,000 460,000 Total 13,549,407 1,369,936 Source: The Companies and Leichtman Research Group, Inc. All data from Q2 2002, except Adelphia from Q4 2001
    6. 6. Projected Broadband Growth
    7. 7. Top Broadband Cities Local Market Unique Audience Annual % Growth 1 New York* 2,780 70.50% 2 Los Angeles* 1,766 87.90% 3 Boston* 1,120 48.40% 4 San Francisco 1,110 21.00% 5 Philadelphia* 785 69.90% 6 Seattle 691 22.30% 7 Dallas 623 12.80% 8 Chicago 555 13.90% 9 Washington DC* 532 153.20% 10 Atlanta* 517 87.70% 11 San Diego 497 15.00% 12 Sacramento* 416 117.80%
    8. 8. Cable and Internet Access No Cable Cable TOTAL No Internet 8.4% 9.6% 18.0% Internet 31.6% 50.4% 82.0% TOTAL 40.0% 60.0% 100.0%
    9. 9. Government TV Viewers  Most Seattle No Internet 13.1% Government TV Internet 86.9% viewers have Internet access. TOTAL 100.0%
    10. 10. Outsourcing  Outsourcing is a good way to go if you have a limited number of videos to stream.  Outsourcers can index videos and handle high volume of users.  Several companies specializing in government market.  Intergovernmental cooperation.
    11. 11. Do it Yourself  If you have many videos, outsourcing is not affordable.  Streaming itself is not very complicated technically. But your own internal network may make it more complex.  Requires close cooperation between web and TV staffs.  Bigger one time cost (but not very).
    12. 12. Real Vs. Media Player  Seattle began videostreaming in 1998  Real held about 90% of the market at that time. Source: Seattle Times, 5 September 2002, from the research firm comScore Media Metrix
    13. 13. What Seattle does  Four live streams  Channel signal  Council live  Pet cam  Salmon cam  Video archive  Stream of the week
    14. 14. Salmon Pet Council Channel Cam Cam Live Signal Camera Camera Router Television Internet Encoder Encoder Encoder Encoder FDDI Ring Real Server
    15. 15. Camera Camera CRT projector Camera Camera Tape Television Tape Switch Signal Tape Splitter Live Archive Encoder Encoder
    16. 16. Video On-Demand  Archive  About 250 videos encoded; about 110 currently available  Stream of the Week  One featured video about something topical
    17. 17. Live Viewers  July and August  1151 viewers of new City Council live stream  915 viewers of channel live stream
    18. 18. What do People Watch? 1. Project Impact – Roofing 2. Beyond the Badge (monthly police show) 3. Mayor’s press conference 4. Program about ballfields 5. Cool Experience Music Project video 6. Emmy winning show on homeless man
    19. 19. Video Indexing  Video Indexing enables the viewer to skip to a topic within a longer video  Makes meeting videos more user-friendly  Link videos to agendas or other information on website
    20. 20. SMIL  The Synchronized Multimedia Integration Language (SMIL, pronounced "smile") enables simple authoring of interactive audiovisual presentations. SMIL is typically used for "rich media"/multimedia presentations which integrate streaming audio and video with images, text or any other media type.
    21. 21. Software  Real Producer version 8.x (encoder)  Real Server version 8.x
    22. 22. Server Specs (LIVE) Compaq Proliant DL360 P3 1GHZ 512MB Ram Onboard RAID controller 2 18G Ultra3 SCSI drives Mirrored Windows 2000 SP3
    23. 23. Server Specs (ARCHIVE) Compaq Proliant DL380 Dual P3 733 512MB Ram 3 36G Ultra3 SCSI drives 5302 RAID controller 3131 NIC Windows 2000 SP3
    24. 24. For more information joane.obrien@seattle.gov nate.eckstine@seattle.gov jennifer.ramirez@seattle.gov www.seattlechannel.org

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