RONAK H.GINOYAPGPMM (Sales and Brand Management) +MBA, BBAContact no.-09561967659Email: SYNOPSIS As ...
LIVE PROJECTSo   Idea Generation: Generation of viable business ideas keeping in mind the constraints of place    and capi...
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Ronak cv

  1. 1. RONAK H.GINOYAPGPMM (Sales and Brand Management) +MBA, BBAContact no.-09561967659Email: SYNOPSIS As a marketing student I have in the course of my program experienced the process of sales across categories and levels. It has helped me develop a very practical understanding about the field. CORPORATE EXPOSURE WORK EXPERIENCE Zenith Rubber, Rajkot (Marketing Executive) May 2009 to jan2010 (9 months) Job Description o Maintain and develop relationships with existing customers via meetings, telephone calls and emails. o Visit potential customers for new business. SUMMER INTERNSHIP PROJECT: APL logistics and movers PVT. LTD., Rajkot 11 week (4th April to 20th June, 2011) o Title: Assessment of market potential in Rajkot o Objective: To assess the size of the market, the needs of the potential clients, the existence of competition and the revenue potential of the market for the launch of company o Methodology: conduct almost 70 in-depth interviews with top management of company belonging to various sectors o Top line Finding:  Market size is attractive and growing at a healthy rate  Customers are not very price sensitive. What they value from their partners is service and relationship  Market currently dominated by Vellji Dhosa logistics. Company enjoys blind trust of almost 80% of the clients SALES IN PRACTICE: Bird Vision, Pune 3 Months (July to September, 2011) o Company in the field of customized merchandise development o Responsible for generation of corporate leads o Generated two leads for the company. In the process of finalization of orders CORPORATE EXPOSURE WEEK: Electronica high-tech , Pune 1 Week (October, 10) o Cold calling to prospective customers to identify their requirements/ needs o Customer satisfaction measurement amongst existing customers Genesis Institute of Business Management Batch of 2010- 12
  2. 2. LIVE PROJECTSo Idea Generation: Generation of viable business ideas keeping in mind the constraints of place and capital available. Finalized an idea in the area of ‘shoe laundry’o Budding Entrepreneur: Responsible for commencing, managing and winding up a one day business with a capital of Rs.100. The group purchased vegetables direct from the farmers and sold them in the vegetable market. Earned a profit of 88% on the seed capitalo Product development: - Designed a complete marketing mix of T-shirts with a ‘unity in diversity’ as the theme. Sold T-shirts for Rs 7800 with 29% profit margino Brand Building: Developed a brand identity mix Aggarawal sweets in Puneo HR Management: Conducted employee’s satisfaction at S.S.GroupEDUCATIONAL QUALIFICATIONPost Graduate Program in Marketing Management (Sales & Brand Management)Genesis Institute of Business Management, PunePeriod: 2010-12 PursuingAggregate Score: 62.33% AODBachelor of Business ApplicationGyanyagna collage of science and management, RajkotPeriod: 2007-10Aggregate Score: 63%KEY ACHIEVEMENTSo Most valuable team member in Auction for Product development projecto Ranked 4th in the batch (PGPMM-first year). Consistently amongst Top 10 through all my educationo Won 3rd Prize in Budding Entrepreneur projecto Secretary of Cinema Paradiso ( the Cinema club of GIBM)AREAS OF PROFICIENCYo Understanding of consumer needso Ability to lead a team, as well as work as a team member towards the fulfillment of team goalsPERSONAL DETAILSDate of Birth : 3rd June, 1990Languages : English, Hindi, GujratiLocal Address : Genesis Institute of Business Management (GIBM) S No. 208, Satyapuram, Pune - Saswad Road, Fursungi, Pune - 412308Interest / Hobbies : Cricket, Travelling, Biking, Solving PuzzlesREFERENCESProf. Ansuman Dani Mr. Vasant BatraFaculty marketing ownerGIBM, Pune APL logistics MumbaiGenesis Institute of Business Management Batch of 2010-12