Your SlideShare is downloading. ×
Consumer Payments in the U.S.: The Latino Market
Consumer Payments in the U.S.: The Latino Market
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Consumer Payments in the U.S.: The Latino Market

159

Published on

Packaged Facts Consumer Payments in the U.S.: The Latino Market illustrates the importance of Latinos to the debit and prepaid card worlds as well. Between 2004 and 2011 the number of Latinos with …

Packaged Facts Consumer Payments in the U.S.: The Latino Market illustrates the importance of Latinos to the debit and prepaid card worlds as well. Between 2004 and 2011 the number of Latinos with debit/ATM cards more than doubled (115%), while the number of non-Latinos with debit/ATM cards increased only 51%. Thus the report demonstrates the increasingly crucial role played by Latinos in all aspects of the consumer payments market.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
159
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Consumer Payments in the U.S.: The Latino MarketLatino consumers are a bright spot in an otherwise dreary picture for issuers of creditcards. According to Experian Simmons National Consumer Study (NCS) data, between 2004and 2011 the total number of American consumers with credit cards dropped 5%, while thenumber of non-Latinos with credit cards fell 7%. During this same period, however, thenumber of Latino cardholders increased 23%. Thus, the vibrant growth in the number ofLatino cardholders helped arrest what would have been an even more significant decline inthe total number of American consumers owning credit cards.Packaged Facts Consumer Payments in the U.S.: The Latino Market illustrates theimportance of Latinos to the debit and prepaid card worlds as well. Between 2004 and 2011the number of Latinos with debit/ATM cards more than doubled (115%), while the numberof non-Latinos with debit/ATM cards increased only 51%. Thus the report demonstrates theincreasingly crucial role played by Latinos in all aspects of the consumer payments market.Report DetailsPublished: August 2012No. of Pages: 124Price Single user license: 3995Overview of the ReportThe report begins with an analysis of the top trends driving the Latino consumer paymentsmarket and shows how Latinos have sparked growth within the credit and debit cardindustries. It continues with an overview of Latino consumer payment patterns thatincludes analyses of how Latinos pay their bills and pay for purchases. The report continueswith a chapter examining trends in Latino consumer spending patterns. The next chapterexplores the use of credit cards by Latinos and includes an overview of the demographiccharacteristics of Latino cardholders by type of credit card as well as a review of thepersonal financial management attitudes of Latinos with credit cards. The following chapterinvestigates the use of debit cards and prepaid (not gift) cards by Latinos. The final chapterof the report analyzes the impact of media acculturation on Latino consumer paymentpractices and highlights regional differences in the Latino consumer payments market.Scope of the MarketThis Packaged Facts report focuses on ownership and use by Latinos of credit cards,debit/ATM cards and prepaid debit (not gift) cards and their payment patterns for bills andpurchases.MethodologyThe principal source of primary data is the Winter 2012 Experian Simmons NCS, which wasfielded between February 2011 and March 2012. Trend data contained in the report isconstructed from the Fall 2004 through Fall 2011 Experian Simmons National Consumer
  • 2. Studies. These studies were fielded during the 12-month period ending in December ofeach year.Experian Simmons conducts telephone and booklet-based surveys of a large and randomsample of consumers who in aggregate represent a statistically accurate cross-section of theU.S. population. Each Experian Simmons NCS survey release involves a sample ofapproximately 25,000 respondents.The report is also based upon data collected from a wide range of industry sources,including company websites, trade publications, business newspapers and magazines,consumer blogs and other releases from public companies.Major Points from Table of ContentsChapter 1: Executive SummaryChapter 2: Topline TrendsChapter 3: Overview of Latino Consumer Payment PatternsChapter 4: Latino Consumer Spending PatternsChapter 5: Latinos and Credit CardsChapter 6: Latinos and Debit and Prepaid CardsChapter 7: The Impact of Acculturation and Region on Latino Consumer Payment PatternsAppendix: Addresses of Selected U.S. Latino Market ResourcesBuy Your Copy of Report @ http://www.reportsnreports.com/reports/190921-consumer-payments-in-the-us-the-latino-market.htmlContact US:TX, Dallas North - Dominion Plaza,17304, Preston Road,Suite 800, Dallas 75252.+ 1 888 391 5441Email: sales@reportsandreports.comConnect With Us

×