Date: November 19, 2008
For Immediate Release
Romanelli Launches New Interactive Website
CLINTON, NY – Romanelli Communications announced today the launch of their new interactive
website, romanelli.com. The updated site includes innovative features like visitor comments and
feedback on every page, an email newsletter, and links to Romanelli’s many online personalities
on popular social networking sites like MySpace and Facebook. The site also highlights
Romanelli’s branding and marketing capabilities, complete with online portfolio.
“Consumers have always been powerful marketers,” says Joe Romanelli, President of Romanelli
Communications. “Now, more than ever before, they have easily accessible tools right at their
fingertips to dramatically impact every aspect of a brand. We embrace that kind of revolutionary
trend, and look for clients who share the same vision.”
Marketing trends show that the majority of consumers trust other consumers most when
researching companies or purchasing products or services. They want to hear from others who
have first-hand experience of a product or service, and in turn, they want to offer their own
opinions of those they’ve tried. This shift to consumer-centered marketing makes the web a
crucial resource for strategists to incorporate into an overall marketing plan.
“Our new website is a showcase for contemporary marketing communication,” Romanelli adds.
“Commercials on YouTube, profiles on LinkedIn and Facebook, a presence on MySpace—all are
considered when we work to increase a client’s internet presence and their relevance through
organic web searches. Our website emphasizes our ability to incorporate thoughtful combinations
of traditional and new media into our marketing campaigns.”
He explains that in today’s environment, his firm improves clients’ businesses through whatever
media will best work for them. “It could be a traditional campaign, it could incorporate social
media, or both. This is reflected in our new website and speaks volumes about who we are and
what we do.”
Romanelli Communications has been a family-owned, full-service communications firm for over
35 years. They specialize in strategic marketing, market research, advertising, design, public
relations, interactive web design and social marketing, with offices in Clinton, NY, Boston, MA
and Charlotte, NC. Sign up for their free email newsletter at romanelli.com/page/sign-up.
For more information, contact Katie Ullman at Romanelli Communications 315-853-3941. To view
our online portfolio, visit us at romanelli.com.
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