Xuan

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Xuan

  1. 1. Game Mechanics Aladin Book store Xuan Yi
  2. 2. MDA? • MDA Framework – frameworks of game design Mechanics Dynamics Aesthetics
  3. 3. 7 primary elements Element s Points Levels Leaderboards Badges Challenges and Quests Onboarding Engagement Loops
  4. 4. Points Point s • If you buy something, you can get mileage. • Using this mileage, you can buy something that you want. Experience, Skill, Sales etc.
  5. 5. Levels, Badge s • Depending on purchase amount for 3 months, your membership level upgraded. Levels Current location of the user. Badges Encouraging needs of purchase.
  6. 6. Leader Boards Leader Boards Ranking System. • You can see Yesterday best, Half price best, steady seller, Best seller, Author Ranking, etc. • Also, you can choose Weekly best.
  7. 7. Onboarding Onboarding For beginners • Store provides discount and free shipping service information, etc.
  8. 8. Challenges & Quests Challenges and Quests Provide direction to the player • Challenges and quests give membership points and special present to customers.
  9. 9. Referenc e Website http://www.aladin.co.kr Book Christopher Cunningham and Gabe Zichermann, Gamification by Design, 2011
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