Music videos have a history which date back
to the early days of sound film. Early
promotional shorts were sometimes set to
music and many early Disney films were
based on songs from upcoming films.
Development of Music Videos
1. Illustrated Song
3. Musical Short
4. Musical Film
6. Lip Dub
7. Video Concert Hall
Illustrated songs are a type of performance art
and were an attractive form of entertainment
in the early 20th century in the United States.
The first portrayed song was "The Little Lost
Child" in 1894.The song went on to become a
nationwide success selling more than two
million copies of its sheet music, its success
credited mainly to illustrated song
performances which have been described as
the first "music video."
Soundies were three-minute musical films, produced
in New York City, Chicago, and Hollywood, between
1940 and 1946, often including short dance
sequences, similar to later music videos. Soundies
covered all genres of music, from classical to big-
band swing, and from hillbilly novelties to patriotic
The musical short can be etched back to the earliest
days of sound films. During the 1950s, musical
shorts were reestablished for transmitting on local
stations. Feature films in that decade were usually
not edited to fit. Instead, if a feature ended 20
minutes before the hour, footage from musical
shorts was used to fill the gap.
The musical film is a film genre in which songs sung
by the characters are mingled into the narrative,
sometimes accompanied by dancing. The musical
film was a natural development of the stage
musical after the rise of sound film technology. The
1930s through the 1960s are said to be the golden
age of the musical film, when the genre's fame was
at its highest in the Western world.
Scopitone is a type of jukebox promoting a 16
mm film costituent. Scopitone films were a
forerunner of music videos. The first
Scopitones were made in France, by a
company called Cameca on Blvd Saint Denis
A lip dub is a type of video that combines lip
synching and audio dubbing to make a music video.
Although lip dubbing in music videos was not a new
concept, Jake Lodwick, the co-founder of Vimeo,
coined the term "lip dubbing" on December 14, 2006,
in a video named Lip Dubbing: Endless Dream. In
the video's description, he wrote, "I walked around
with a song playing in my headphones, and
recorded myself singing. When I got home I opened
it in iMovie and added an MP3 of the actual song,
and synchronized it with my video. Is there a name
for this? If not, I suggest 'lip dubbing'.
Video Concert Hall
Video Concert Hall (VCH) was an early U.S.
television network which was put into orbit on
November 1, 1979. It featured the rotation of
music videos. Often known as being the
forerunner of MTV, Video Concert Hall was
reportedly the most famous programming on
QUBE, a cable television unit of Warner
MTV (or Music Television) is an American
basic cable and satellite television channel
which is in hand of the MTV Networks Music.
The primitive purpose of the channel was to
play music videos guided by television people
known as "video jockeys," or VJs.