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Create a Content Marketing Idea Dashboard

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Create a content marketing idea dashboard to track good ideas before they're lost. Learn an easy way to capture, track, and learn from good ideas so you can use them in your content marketing. Learn …

Create a content marketing idea dashboard to track good ideas before they're lost. Learn an easy way to capture, track, and learn from good ideas so you can use them in your content marketing. Learn the 7 essentials of a successful idea dashboard. Discover the 3 most important types of content marketing idea maps and where to learn more c.

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  • 1. ideaTrackingUsing mind mapsto create an idea dashboardfor successful content marketingBy Roger C. Parker, Published and Profitable (dot) com
  • 2. Ideas are all around us…but, where • I remember reading it (where, when?)are they whenyou need them? • I wrote it down (somewhere) • I downloaded it (but, where?) • I tweeted it (but, when?) and shared it (with whom?)By Roger C. Parker, Published and Profitable (dot) com
  • 3. Good ideas get lost…Conventional • Too much work, too much timesolutions justdon’t work! • Quantities become overwhelming • Spreadsheets • Hard to categorize • Notebooks • Hard to analyze and • Screen shots apply ideas • Evernote, Dropbox • Hard to quickly locate when neededBy Roger C. Parker, Published and Profitable (dot) com
  • 4. Most important……there’s a big • You can catalog lots of ideas, butgap between quantity isn’t thecataloging and point!applying ideas. • Success involves learning from the best ideas… • …and putting them to work in your content marketingBy Roger C. Parker, Published and Profitable (dot) com
  • 5. Keys to an ideal solution7 ideaTracking 1. Easymust-have 2. Emphasis oncharacteristics learning and action 3. Customizable 4. Visual 5. Searchable 6. Always available 7. FlexibleBy Roger C. Parker, Published and Profitable (dot) com
  • 6. Why mind mapping?1. Multiple viewsCollapsed ExpandedBy Roger C. Parker, Published and Profitable (dot) com
  • 7. Why mind mapping?2. Information rich High density information using notes & linksBy Roger C. Parker, Published and Profitable (dot) com
  • 8. Why mind mapping?3. Visual Add photos and icons to aid recall and show category, priority, progress, and dates.By Roger C. Parker, Published and Profitable (dot) com
  • 9. Why mind mapping?4. Searchable Filters allow you to display only what what you need.By Roger C. Parker, Published and Profitable (dot) com
  • 10. Why mind mapping?3. Exportable Export your work to edit, format, and share.By Roger C. Parker, Published and Profitable (dot) com
  • 11. ideaTracking intensiveNew 3-hour • Ideas, tips, & templateswebinar shows you • 3 one-hour sessionshow to set up your • October 3, 10, & 17own, personalized • 8:00 to 9:00 PM EasternideaTracking • Handouts and 3 mindprogram map templates • Intro priced, $147 Register today: http://tinyurl.com/ideadashBy Roger C. Parker, Published and Profitable (dot) com
  • 12. What will you learn?Key webinar benefits1. Getting started ideaTracking.2. Choosing the right software.3. 3 ideaTracking examples & templates.4. Analyzing the best ideas each day.5. Tips for turning ideas into books & content.6. Best practices for avoiding clutter.7. Cultivating the ideaTracking habit.By Roger C. Parker, Published and Profitable (dot) com
  • 13. Who should attend, & why? Learn from top key influencers,Content marketers identify, track, and develop best ideas Follow trends, discover new bookAuthors, writers ideas, learn from your competition Create a system to identify, track,Business owners, self- prioritize, and apply bestemployed professionals marketing and management ideas Track trends, help your staffInbound marketing develop needed skills, bring newagencies & departments staff up to speedBy Roger C. Parker, Published and Profitable (dot) com
  • 14. Session 1: Getting startedWednesday, • What to look for when choosing mindOctober 3, 2012 mapping software8:00 PM Eastern • 3 key examples and templates • Evaluating present and future needs • Mind mapping bestRegister here: practiceshttp://tinyurl.com/ideadashBy Roger C. Parker, Published and Profitable (dot) com
  • 15. Session 2: Your 1st dashboardWednesday, • Identifying your tracking needsOctober 10,8:00 PM Eastern • Locating the right experts • Finding the time • Creating your own “idea shorthand”Register now: • Evaluating yourhttp://tinyurl.com/ideadash progressBy Roger C. Parker, Published and Profitable (dot) com
  • 16. Session 3: Best practicesWednesday, • Mind mapping efficiency tipsOctober 17,8:00 PM Eastern • Advanced searching and filtering • Integrating your tracking and your editorial calendarRegistrationhttp://tinyurl.com/ideadashBy Roger C. Parker, Published and Profitable (dot) com
  • 17. Bonuses include…Downloadable • profileTracker mapexamples, • contentTracker maptemplates, • titleTracker mapchecklists, and • Goal planning worksheetworksheets • Mind mapping checklist • Keyboard shortcuts reference sheetRegistration: • Best-practices links &http://tinyurl.com/ideadash referencesBy Roger C. Parker, Published and Profitable (dot) com
  • 18. About Roger C. Parker • Website & writing tips blog http://www.publishedandprofitable.com/ • Content Marketing Institute http://tinyurl.com/RCPcontent • Mindjet User Profile http://tinyurl.com/RCPmindmap • Personal Branding Blog articles http://tinyurl.com/RCPbrandingHow to writing coachand content marketing • Published booksconsultant who has http://tinyurl.com/RCPbookswritten 40 books By Roger C. Parker, Published and Profitable (dot) com
  • 19. Registration and questions• Register and guarantee your space http://tinyurl.com/ideadash• Ask a question using my online form http://tinyurl.com/RogerQuestions• Email Roger@PublishedandProfitable.comBy Roger C. Parker, Published and Profitable (dot) com