MEGA 2011 NSW Info night

2011 NSW ProgramInformation NightMarch 28th, 2011
Roger Kermode, Ph.D., GAICD
NSW State Manager

Tonight’s Agenda
It’s never been a better time to start
What is MEGA?
Why MEGA
Course Overview
Ecosystem Fit
Selection Criteria
Sponsors and Prizes
Key Dates / Next Steps

New Products Dominate
Source: “The future of Corporate Innovation”, Presentation at Summit of The Future 2005 by Andreas Neef

Distribution is Easierthan Ever Before
92% of all phones
sold will be smart
phones
Source: Various IDC News Releases
Primary: http://www.idc.com/getdoc.jsp?containerId=prAU22758911

Mobile Will be Biggerthan the PC
Graphic Removed for copyright reasons.
Please go directly to source, slide 7:
Source: KPCB Top Mobile Trends, Matt Murphy / Mary Meeker:
http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011

But You Ain’t Seen Nuthin’ Yet!

Australia has becomethe Perfect Test Market
Source: Australian Treasury Note, October 2010
http://www.treasurer.gov.au/DisplayDocs.aspx?doc=economicnotes/2010/032.htm&pageID=000&min=wms&Year=&DocType=

NBN is a Game Changer

Capital is Freeing Up
AdVenture
Capital
$20k
To
$25k
$50k
to
$500k
~$2m
To
~$12m
$300k
To
$4m
$10m+

A Course for First Time Digital Entrepreneurs
Core Aims
Upskill Digital Entrepreneurs
Before you talk to Angels / Incubators
Before you embark on a new project in their business
Generate Deal Flow
Angels
Incubators

A Course for First TimeDigital Entrepreneurs
What MEGA is
Entrepreneurship Course NOT an incubator
Mentor Driven Lectures & Practical
Prepare Investment Memorandum
19 Sessions
April 18th to July 28th
Wednesday Nights / Some Weekend Afternoons
60+ hours of Content and Exercises
Pitch Day July 28th

PracticalConnected Learning
Methodology
VolunteerMentor Driven Lectures and Training
Practical, Customer Focused
Lots of Pitching
Prepare Investment Memorandum
Pitch Day to Angels

Know How toPresent Like a Pro
Who to talk to?
Customers
Partners
Suppliers
Investors
Each other!
Why?
Cust Dev / Sales
Distribution
Best Fit Terms
Funding
Team Building

Course Outline
Welcome and Introductions April 18th
Course Overview, Business Basics, Pitching 101 April 27th
Team Formation for Idea Generation April 30th (Sat)
Lessons from the market: Global Opportuinites May 4th
Entrepreneruship, Intro to Idea Evaluation May 11th
Business Model Creation May 18th
Testing Value Proposition May 21st (Sat)
Testing Customers / Users and Demand Creation May 5th
Testing Market Channel + Legals and Deals June 1st
Testing Revenue Model June 4th (Sat)
Testing Partners, Resources, Cost Structre and Funding Resources June 8th
Business Feasibility Round Table June 15th
Tech Testing Round Table June 22nd
Business Proposal 1 – Offer / Opportunity / Value Prop/ Organisation June 29th
Business Proposal 2 – Marketing / Reosurces/ Dev / Finances Risks July 6th
Business Proposal 3 – Feedback from Mentors on Business Plan July 13th
Pitch Skills 1 – Presentation Skills July 16th (Sat)
Pitch Skills 2 – Pitch Practice Sessions with Mentors July 20th
Fedback from Mentors – Final Practice July 27th
Pitch Day July 28th

Advisory BoardExperience In Spades!
Advisory Board Members
Roger Kermode (chair) Manager MEGA NSW, Dir Biz Dev ANZA, ex Motorola, Ph.D. MIT Media Lab
Jennifer Wilson Director, Project Factor, ex HWW, Long Time Mega Supporter
Kate Carruthers Founder Social Innovation Sydney, ex AMP, Westfeild, NSW Govt
Kim Heras Founder/ GM PushStart, ex TheNextWeb(Australia) and TechNation
Michael Ungerboeck Founder/CEO Digital Lead Network ex Mobile Messenger, Optus, Hutch
Rob Antulov Founder of 3eep, Angel Investor, Ex Fairfax Digital, Booze Hamilton
Roger Lawrence CTO Cloud Services (South Pacific) HP, MEGA 2009 Alumni
Sara Lucas Founder EnrichMe, Founder Heads over Heels, ex Macquarie Bank
Shane Williamson Founder Mobile Mondays Sydney, Long Time MEGA Supporter
Terms
Select Companies for Admission
Mentor Pool Review and Additions
Post Course Program Review

NSW Program is Designed to Enable Slingshot / Follow Up Opportunities
Tech23
CeBIT
CeBIT
SydStart
SydStart
SydStart
AMPlify
NSW 2011
Program
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Mar
2012
2011
All Rights Reserved, (c) Alimua Pty Ltd 2010

MEGA’s Sponsors
Fortunate to Have a Number of Sponsors
Could not Run Program Without Their Support
Each sponsor brings own unique connections
Prizes to enable follow on mentoring

MEGA’s Sponsors

MEGA’s Sponsors
$2,000 Prize for Most Promising Startup

MEGA’s Sponsors
$1,500 for Most Promising Cloud Based Service

MEGA’s Sponsors

MEGA’s Sponsors
$500 for Best User Experience Concept

MEGA’s Sponsors

Selection Criteria
Preference Given To
Teams of 2 or 3 (at lease one developer)
Opportunity with potential to scale
Entries with strong story in one or more of
Mobile
Enterprise
Cloud
Why?
Help focus teams into high potential areas

Pricing EncouragesTeam Formation
Course Fees
Teams (Cost per Person)
Full $850
Concession $550
Individuals
Full $950
Concession $650

Key Dates
Today Applications Open
April 8th Applications Close 5pm SHARP
April 11th Advisory Board meets to Select Successful Applicants
April 13th Applicants notified of Decision
April 18th Networking / Kick Off Course begins
For More Information
http://www.mega.org.au
roger@mega.org.au

MEGA 2011 NSW Info night

by Roger Kermode

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