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The 3x3 Business Model Storyboard for Ryanair Airlines: A Simpler and Flexible Visualization of How Ryanair Creates, Delivers, and Shares Value

by Red Ocean Disruptor at ROD University  at /for Bus. Model Gamification; Top 1% Slideshare Contributor - Over 150,000 views (2013) on Sep 19, 2013

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This presentation introduces the template of the Tic-Tac-Toe (3x3) Business Model Storyboard for visualizing, documenting, and managing business models. The 3x3 Business Model Storyboard has three ...

This presentation introduces the template of the Tic-Tac-Toe (3x3) Business Model Storyboard for visualizing, documenting, and managing business models. The 3x3 Business Model Storyboard has three distinct features:

1) Three Storypanels that describe the 3 main jobs-to-be-done of a business model: Value Creation, Value Delivery, and Value Sharing (Profit).

2) A simple-to-understand and use 3x3 grid of storycards that comprehensively describe the structure and dynamics of a business model.
Note that each column of 3 storycards belongs to a storypanel.

3) The template of the 3x3 Business Model Storyboard can be used to rapidly and iteratively discover, solve, and manage customer problems.

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The 3x3 Business Model Storyboard for Ryanair Airlines: A Simpler and Flexible Visualization of How Ryanair Creates, Delivers, and Shares Value The 3x3 Business Model Storyboard for Ryanair Airlines: A Simpler and Flexible Visualization of How Ryanair Creates, Delivers, and Shares Value Presentation Transcript